New York Candles and Scent, a leading online retailer announces re-vamped web site.
(PRWEB) October 22, 2004 -- New York Candles and Scent (http://www.newyorkcandlesandscent.com) a leading online retailer of Candles and Candles related items, today announced the Grand Re-Opening of its Online Sales Center. The redesigned website sets a new standard for online e-commerce.
The process of shopping and buying online can be intimidating for some users as many people are just plain scared to purchase online, due to the constant barrage of stories and news articles about online rip-offs and scams. Security, navigation and ease of use were the main focus when redesigning the website.
Our research showed us that many users find online store navigation intimidating and confusing. Not to mention slow and time consuming. What consumers look for in a website is ease of use, security, product selection and speed. We have designed the new website with all of these things in mind. Finding easy and safe to use online retailers has gotten harder and harder as online stores come and go and bad website design has become the standard.
New York Candles and Scent is committed to making the online shopping experience as easy and as safe as possible. The new site incorporates the latest security technology to keep your information safe while shopping online. All personal information is encrypted using industry standard 128 bit encryption. With the proliferation of online scams and hackers you can never be too safe when making an online purchase.
Make sure that anyone you do business with online is who they say they are. Look for 128 bit encryption on all sites that you choose to do business with. A privacy statement and return policy should also be displayed and a "terms of use statement" should be available. New York Candles and Scent has taken all of this into consideration while designing an easy to use, fun and safe website for consumers.
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