MagazineLiteracy.org has expanded its offering of children's magazines, which are available free to needy children in schools and shelters who would otherwise not be able to afford them. The magazines published by the Children's Better Health Institute span children aged two through twelve and include Turtle, Humpty Dumpty, Children's Playmate, U*S* Kids, Jack and Jill, Child Life, and Children's Digest.
Princeton, NJ (PRWEB) December 10, 2004 -- The Magazine Publishers Family Literacy Project today announced that all seven magazines in the Children's Better Health Institute portfolio are now available free to needy children via their MagazineLiteracy.org web site. The magazines span children aged two through twelve and include Turtle, Humpty Dumpty, Children's Playmate, U*S* Kids, Jack and Jill, Child Life, and Children's Digest. "The Children's Better Health Institute has been a long-time supporter of our initiative, and publishes magazines that have been favorites of children for many decades. Our focus is getting reading materials into schools, homes, and also homeless and domestic violence shelters, and other community reading programs for kids. The participation of the Children's Better Health Institute allows us to extend this wonderful tradition, as well as a full range of award-winning magazines, free to teachers and other literacy agents for children and families who would otherwise not be able to obtain them," said John Mennell, founder of MagazineLiteracy.org.
We are honored to be a part of this very important program," said Executive Publisher Greg Joray. "The Childrens Better Health Institute has been dedicated to total childhood development through a combination of literacy and health and fitness for over 30 years. We are thankful the Magazine Publishers Family Literacy Project helps CBHI accomplish our mission," he added.
Mennell conceived this one-of-a-kind magazine-based literacy program while organizing food drives for needy families. "It occurred to me that families unable to afford food certainly could not provide magazines to their kids. Few treasures brighten a child's eyes, smile and intellect like a colorful new magazine. By arranging for monthly copies with a child's name printed on a label, the program builds self-esteem while bringing the simple joy of reading to children and families," said Mennell.
"Setting up a program is simple," said Mennell. "At the MagazineLiteracy.org web site, sponsors adopt a school or other literacy program. A sponsor may be an individual or a group, such as a community service organization, a student group, or a business. A literacy agent seeking magazines completes an application, which provides contact and program information, as well as magazine preferences and reading goals, " he explained.
"It is so important for children to have reading materials that they can call their own, and for parents to read with their children each day. MagazineLiteracy.org reaches out to individuals, businesses and community groups to sponsor the magazines for children in local literacy programs," said Mennell.
MagazineLiteracy.org is a program of the Magazine Publishers Family Literacy Project, Incorporated, based in Princeton, New Jersey. The program was devised to help kids learn to read and build their self-esteem by providing wonderful children's magazines free to schools, and other reading programs that would otherwise not be able to obtain them. MagazineLiteracy.org was launched on International Literacy Day, September 8, 2004, and leverages the combined power of the Internet and children's magazines to support teachers and other literacy agents dedicated to helping children learn to read. The unique project is national in scope, but is made possible by local community partnerships between business and other sponsors and teachers in schools and other literacy agents. 100% of the support contributed by local sponsors provides magazines for children in community reading programs.
The Children's Better Health Institute was established in 1976 as part of the nonprofit Benjamin Franklin Literary and Medical Society in an effort to provide information and encouragement to parents, teachers, and health professionals in their efforts to educate the general public on the fundamentals of good health. CBHI is committed to improving the health and well-being of children. Its purpose is to encourage children of all races and cultures to strive for excellence in the areas of academics, personal fitness, medicine, and science. CBHI publications are designed to educate and entertain readers and to promote good health and fitness among all children. The Childrens Better Health Institute publishes Turtle, Humpty Dumpty, Childrens Playmate, Jack and Jill, Child Life, Childrens Digest and U*S*Kids magazines. (http://www.cbhi.org)
For more information, visit: http://magazineliteracy.org/
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