Clear Channel, ClearSky Mobile Media and Cellus USA partner to offer ringtones and wallpapers through Clear Channel's stations.
Orlando, FL (PRWEB) March 17, 2004 -– ClearSky Mobile Media, Inc., a wireless entertainment agent for the latest generation mobile handsets announced today a partnership with media giant Clear Channel Communications to distribute ringtones, wallpapers, answering services, realtones and mobile games using Clear Channels CHR Top 40 radio stations and their websites. The Contemporary Hit Radio format sites have been customized with ringtone and wallpaper selections specific to the play lists and to the stations audiences. The result is a first for the wireless industry – a direct tie-in between radio and wireless mobile ringtones.
Every day, millions of people discover new music and enjoy their old favorites by listening to Clear Channel Radio stations," stated Linda Byrd, Senior Vice President, Clear Channel Radio. Connecting our radio listeners with their favorite ringtones and screen savers is the logical next step for Clear Channel. Through the radio stations and their web sites, we have an unprecedented way to educate consumers and drive purchases." Clear Channel wants to become the formidable leader in offering ringtones from all genres and formats," added Byrd.
This partnership with Clear Channel is indicative of where the wireless market is headed," said Dean Fresonke, CEO of ClearSky. Tie-ins and promotions of wireless content are often better handled by companies outside of the traditional wireless industry. Clear Channel has the vision to see that ringtones and screensavers are brand extensions that can be promoted with their tremendous marketing reach. We look forward to continuing our joint innovations." The actual content and the underlying technology powering this venture is being provided by Cellus USA. Bruce Ellis, CEO of Cellus USA says Were honored to have been selected by ClearSky and Clear Channel to supply their premium mobile content. It is further validation that the strategy weve developed and our execution of that strategy is in line with the needs of a wildly diverse mobile content marketplace."
About Clear Channel Radio
Clear Channel Radio is a division of Clear Channel Communications. Is headquartered in San Antonio, Texas and is a global leader in the Out of Home Advertising Industry" with radio, television stations, outdoor displays and entertainment venues in 65 countries around the world.
About ClearSky Mobile Media
ClearSky Mobile Media, Inc. is an eight-year old mobile platform and carrier solutions company at the forefront of the convergence of the wireless, entertainment, and advertising industries. ClearSky is bringing brand name and interactive content to millions of users across the globe on todays wireless devices and smart phones. ClearSky leverages years of content delivery experience to offer a comprehensive suite of products and services that take advantage of the latest network and handset technologies including SMS (text messaging), MMS (multimedia messaging), WAP (mobile browsing), streaming video (to mobile devices), and downloadable content such as games, ringtones, and screensavers.
About Cellus USA
Cellus USA is the leading retailer of pre-paid premium mobile content in the US. Cellus USA also provides content to carriers and their subscribers both directly and through other alternative distribution channels. Cellus USA has emerged as the leader in the development and aggregation of premium content for the emerging ringback market in North America. Headquartered in Parker, Colorado, Cellus USA has sister companies in Europe, Scandinavia and Asia.
For More Information, Contact:
Peter Kahalani
ClearSky PR Director
407-435-5619
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