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Web Site Offers Information On Cancer Types, Warning Symptoms And Advanced Treatment Options

Carolina Regional Cancer Center Provides The General Public With Access To Easy-To-Understand Medical Facts And Data At www.CRCCmd.com

Myrtle Beach, SC (PRWEB) April 7, 2004 -— A new web site for Carolina Regional Cancer Center (CRCC), www.CRCCmd.com, has been designed to offer information on a number of cancer types, symptoms and advanced cancer treatment options. The medical facts provided on the web site are communicated in a clear, concise way to help the general public learn more about how to identify and successfully treat several types of cancer.

"Weve worked to develop a web site that not only delivers information about CRCCs capabilities, but also serves as an educational tool for people seeking more in-depth information about various types of cancer and the treatment options available to them," said Dr. Steve Bass, CRCCs president and clinical director. "When people hear the word ‘cancer, their first reaction is fear, and knowledge is the greatest weapon against fear. So, weve designed our web site to, hopefully, ease some of the fear of cancer by providing knowledge about what several cancers involve and how they can be successfully be treated."

The CRCC web site has already been praised for both its design and clarity by professional communicators. It was recently given a Silver award at the 20th Annual Healthcare Advertising Awards held earlier this May. The awards are sponsored by the well-respected national trade journal, Healthcare Marketing Report. In early 2003, it was honored with a Silver ADDY award at the 2003 American Advertising Federations ADDY Awards sponsored by the AAFs Coastal Advertising and Marketing Professionals chapter.

Located in the heart of Myrtle Beach, S.C., CRCC offers one of the most advanced cancer treatments available, Intensity Modulated Radiation Therapy (IMRT). Explained in detail on the CRCC Web site, IMRT offers hope, where previously there often was none. Recognized by radiation oncologists as the greatest technological advancement in radiation therapy in the past 30 years, IMRT is an extremely precise and complex form of radiation therapy that delivers high doses of radiation to cancer cells while minimizing the exposure of nearby healthy tissue.

The CRCC Web site was designed and is maintained by LHWH Advertising & Public Relations of Myrtle Beach.

About Carolina Regional Cancer Center
Carolina Regional Cancer Center is a health care facility that provides comprehensive radiotherapeutic services and treatments. The state-of-the-art center is located at 4708 Oleander Drive, Myrtle Beach, SC.

CRCC has three board-certified radiation oncologists, medical physicists, dosimetrists, and treatment planning and treatment delivery specialists among its 30 full-time staff members.

R. Steven Bass, M.D. is the Clinical Director of CRCC. Dr. Bass has special interest in prostate and gastrointestinal tract cancers. He completed residency training at Vanderbilt University Medical Center and the Medical University of South Carolina (MUSC). He graduated medical school from Vanderbilt University School of Medicine in Nashville, TN, after graduating with highest honors from the University of Florida with degrees in biochemistry and microbiology and cell science.

Terence Moore, M.D., F.A.C.R. (Fellow of the American College of Radiology), completed his residency in radiation technology at Duke University Medical Center and received training in surgical pathology at Wilford Hall U.S. Air Force Medical Center. He has written 17 peer-reviewed medical journals and served as principal investigator on numerous leading-edge studies on optimum radiation doses, reducing toxicity and increasing effectiveness of radiation therapy. A past assistant professor of radiation oncology at MUSC, he has a special interest in pediatric malignancies and breast cancer cases.

Todd Williams, M.D., has done extensive research in radiation therapy and has received numerous grants to fund his work. He completed his residency in radiation oncology at MUSC, and remains an assistant professor of radiation oncology at the school. An invited reviewer for many peer-reviewed journals, Dr. Williams has lectured at events sponsored by MUSC and other organizations. He has published nine articles and five abstracts or manuscripts in peer-reviewed journals and has special interest in lung, head, neck and esophageal cancers.

More information about CRCC and its progressive treatment capabilities is available online at www.CRCCmd.com or by calling 843-449-9415.


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Heather Phillips
LHWH
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