Cost Effectively Market New Gaming and Entertainment Products Through Automated Disc Insertion into Magazines and Books
Columbus, OH (PRWEB) May 9, 2004 -- Univenture, Inc., the award winning inventor and manufacturer of media packaging solutions announced today several new additions into its bind-in sleeve line. The sleeves will deliver a strong brand message with full color flexo printing directly on the sleeve or simply let the disc and insert graphics clearly be seen and speak for themselves.
The overwhelming success of the first Univenture bind-in clear polypropylene sleeve led to the development of a fully automatable, flexo-printable series of sleeves that are compatible with most binderies. The sleeves provide several optional tamper resistant security features and provide long-term disc integrity.
Univenture President Michele Cole said, The competition in the entertainment industry is intense. We are pleased to provide a dynamic marketing tool that will dramatically showcase your product in magazines, books and other publications. Disc and insert graphics can easily be seen through our printable or clear poly sleeves to create excitement and quickly bring your brand message direct to the user."
The automatic insertion of see through or printable Bind-In Disc Sleeves into perfect bound or saddle stitched publications offers marketers an opportunity to get a product sample into the hands of potential buyers through targeted magazines. Book publishers can now enhance the readers experience or market new products through additional material on an enclosed disc.
The EnvyPak paper and poly bind-in sleeves can be flexo-printed in up to six colors on two surfaces and incorporate a full view of the disc graphics themselves sending a dramatic advertising message to the user. Durable poly clear sleeves are also offered to completely show disc graphics that will sell themselves.
A two-disc paper and poly EnvyPak sleeve option is also available for saddle stitched bindery applications. This product opens up a myriad of new options for disc packaging. Through Univentures own Dark Weld technology the sleeve provides unusual strength and durability.
The single disc sleeves are designed for cost effective automated disc insertion with
standard disc sleeving and bindery equipment. The unique sleeve design and use of durable materials will protect disc media from damage during the production process.
About Univenture
Ross Youngs founded Univenture Inc. in 1988 to invent and manufacture innovative customized products for a wide range of optical and disc packaging solutions. The company provides high-speed packaging; automated packaging machinery, disc packaging and storage products incorporating Univenture's patented Safety-sleeveŽ construction around the world.
Univenture, Inc. was listed for five consecutive years on the Inc. 500 list of fastest growing private companies and currently has sales and manufacturing operations in Columbus, Ohio, Reno, Nevada and Dublin, Ireland. For more information on Univenture products, please visit www.univenture.com or call 614-529-2100.
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Univenture Press Contact:
Carol Warren - Antarra Communications
(714) 891-3660
Univenture Corporate Contact:
Jon Staub, Director of Marketing
(614) 529 - 2100
jstaub@univenture.com
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