Company launches ZAPP Intense Electramint gum into strategic markets nationwide. Sales outpacing many major brands.
Signal Hill, CA (PRWEB) June 8, 2004 -- Inhale Solutions, Inc., a leading developer and manufacturer of Lifestyle Enhancement Products, announced today that the rollout of their first flavor under their ElimiTaste umbrella of gums has been met with staggering consumer demand. Formally launched in January, ZAPP is now available in several key markets. Zapp is the first of 3 lines of gum under the ElimiTaste brand name.
The ElimiTaste line of gums capitalizes on several consumer trends that have evolved over the past few years. "We chose to spend a fortune on packaging. This positions our brand on the higher end of the spectrum and also generates strong sell through almost immediately." Commented Matt Willer, Vice President of Distribution.
"Furthermore, we deliver a very strong mint flavor that consumers love. It's clear that our packaging is generating good initial sell through, but more importantly, the intense mint flavor has created a very large pool of repeat customers." Willer added. "People continue to look for stronger and stronger flavors. We certainly deliver this, and additionally, we're the only widely distributed gum in this category that's not only sugar free, but also Aspartame free. That has been very well received by health conscious consumers and specialty distributors."
Inhale Solutions has plans to expand into every U.S. market over the next 12 months. Asked about expansion plans, Willer commented "We're really not even scraping the surface yet. We'll be blanketing the entire country over the next 12 months, and with our SmokeScreen flavor set to launch in July, our growth for calendar 2004 is going to be very strong, by any measure. What we know is we have something here that consumers love. Once you have that, then the shift in focus becomes how to saturate the market so that you can mimic this success in every single market, both domestically and internationally."
For additional information, including distribution opportunities, please contact James Yundt at (866) 700-2899.
About Inhale Solutions
Inhale Solutions, Inc. is a specialty developer and manufacturer of lifestyle enhancement products. By identifying unmet demands, Inhale creates a consumable solution to "Make life more enjoyable for those that enjoy life." A private Nevada Corporation, Inhale Solutions operates 2 separate facilities. To find out more, please visit www.elimitaste.com
CONTACT INFORMATION:
James Yundt
Inhale Solutions, Inc.
(866) 700-2899
www.elimitaste.com
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