AIRVISION, a full-service agency specializing in developing brand positioning and executing strategic growth for clients receives Honorable Mention SADI 2004 Design Award.
Seattle, WA (PRWEB) July 2, 2004 -- AIRVISION, a one-of-a-kind company that melds brand positioning, market and geo-analytic analysis, financial modeling, concept design, and real estate expansion for brands and retailers has recently been awarded an Honorable Mention SADI 2004 Design Award for their work in creating a new prototype store interior concept for Gateway. The SADI awards recognize Superior Achievement in the Design and Imaging of shopping centers and retail stores while awarding those individuals who have put these attributes to work.
AIRVISIONs goal for Gateway stores was to present the shopper with an inviting and comfortable atmosphere, making it an exciting place that feels creative, productive, while also providing a playful, interactive experience that promotes learning", says Arthur Rubinfeld, founder and president of AIRVISION. The objective was definitely accomplished!
Known for leading-edge, visionary work in integrated brand positioning, marketing, and retail design, AIRVISION was founded by Arthur Rubinfeld in 2002 to specialize in brand positioning and the development of growth strategies and operational plans for consumer oriented companies worldwide. Arthur served as the Executive Vice President at Starbucks Coffee Company responsible for the planning and execution of Starbucks retail brand design, positioning, real estate, and store growth strategies. His oversight in building Starbucks Coffee into one of the worlds most recognizable brands and spearheading Starbucks expansion globally helped establish Starbucks as the Gold-Standard" of retail branding, concept growth, and quality customer service. The AIRVISION team has worked closely on the development of many brands including Starbucks Coffee, Oakley, Gateway, Taco Bell, Sizzler, and Washington Mutual - some of the most recognized brands in the country.
About AIRVISION
AIRVISION ideates, creates, and executes. What makes us unique is that we build brands and execute growth strategies in real companies in order to help clients fully leverage the powerful potential of their brands. AIRVISIONs primary focus is on positioning, developing and building brand equity for profitable growth and market expansion. AIRVISIONs retail strategists, site selection experts, operators, merchandisers and designers closely collaborate to provide each client with the perfect blend of retail expertise. "This is a no-nonsense get-it-done approach where we build upon each clients core competencies then develop new concepts along with operating plans and execute them," says Rubinfeld. For more information, AIRVISION is featured in the June 2004 issue of Shopping Center Business magazine or visit www.airvision.net. AIRVISION offices are located in Seattle, Washington.
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