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All Press Releases for August 12, 2004 Subscribe to this News Feed  
 

Abovo Group Gains Prominent New Clients

Atlanta-based Growth Consulting and Integrated Marketing firm continues to grow

ATLANTA, GA (PRWEB) August 12, 2004 -- Abovo Group, a leading Atlanta-based business-to-business growth consulting firm with marketing agency heritage, announced today that it has been retained to provide executive strategy consulting, brand awareness and revenue generating programs for three new clients this quarter. Manhattan Associates, STI Knowledge and Fleet Risk Advisors will all partner with Abovo Group to strategically plan, manage and execute new marketing initiatives to drive sustained revenue growth.

We are very pleased to announce that these premier companies are Abovo clients, says Karen See, Abovo CEO and founder. Manhattan Associates, STI and FleetRisk have all selected Abovo as their marketing partner to help achieve their corporate goals.

Abovo was the obvious choice as a marketing firm for Manhattan Associates", remarked Larry Ferrere, CMO for Manhattan Associates. It is great to be able to leverage their supply chain technology expertise, their relationship as the marketing firm for Metro Atlanta Chamber of Commerces Logistics Economic Development Council along with their marketing execution finesse to help us achieve our revenue generation goals."

Manhattan Associates: Manhattan Associates*, Inc. (Nasdaq: MANH), is a $200 million dollar global leader in providing supply chain execution (SCE) and optimization solutions. It enables operational excellence through its warehouse, transportation, distributed order management, reverse logistics and trading partner management applications, as well as its RFID, performance management and event management capabilities. Manhattan has licensed more than 900 customers representing more than 1,600 facilities worldwide that include some of the worlds leading manufacturers, distributors and resellers.

We are excited about working with Abovo Group, according to Peter Alexander, President, STI Knowledge. As a leading, worldwide integrated Business Process Outsourcing (BPO) services provider, Abovo has proven to be essential in defining our positioning, messaging and marketing execution."

STI Knowledge: STI an Atlanta-based company established in 1995 employs approximately 350 professionals. STI provide Business Process Outsourcing (BPO) and Enterprise Support solutions and services for the healthcare, insurance, government and commercial enterprise industries. STI has been recognized in Gartner Groups Magic Quadrant of Help Desk Outsourcers.

Abovo Group has a tremendous reputation for innovative marketing strategy," said Samuel Wilkes, Chairman, FleetRisk Advisors. As a young company, we are looking to Abovo to help us create awareness and expand our market ".

FleetRisk Advisors, LLC: Headquartered in Scottsdale, Arizona, FleetRisk is a pioneer in the emerging field of Knowledge Driven Risk Management services. FleetRisk Advisors provides risk management and loss control services to commercial fleet owners and other transportation companies, insurance underwriters and information providers. Their solutions integrate fleet management and risk management with sophisticated predictive analytics and data modeling.

About Abovo Group:
Abovo Group, Inc., is a business-to-business growth consulting firm with marketing agency heritage. A firm that leverages executive strategy consulting and integrated marketing services, Abovo ensures its clients aggressive growth plans are developed, managed and communicated effectively with employees, sales organizations and external constituents. For more information, go to www.abovogroup.com.

For more information, contact:
Dianne Edwards
Abovo Group
678-597-3325
dedwards@abovogroup.com

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Dianne Edwards
ABOVO GROUP
6785973325
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