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All Press Releases for August 18, 2004 Subscribe to this News Feed  
 

JMS Consulting Provides Retail Channel Strategy for First Aid Only; Helps First Aid Products Leader Develop Strategic Direction for 2005 Profitable Sales

JMS Consulting, a marketing and sales strategy consultancy based in the Pacific Northwest, recently completed retail sales channel analysis and recommendations for Vancouver, Washington based First Aid Only.

Vancouver, WA (PRWEB) August 18, 2004 -- JMS Consulting, a marketing and sales strategy consultancy based in the Pacific Northwest, recently completed retail sales channel analysis and recommendations for Vancouver, Washington based First Aid Only. The project was part of First Aid Onlys key directive to develop profitable growth in new markets.

First Aid Only was faced with the challenge is determining the right channel mix for distribution of its signature first aid kits. JMS Principal John Sauer worked closely with First Aid Only executive management to assess current and potential sales channels, evaluate key competition, examine business requirements, and develop customer relationships. JMS Consultings strategic analysis and channel expertise helped First Aid Only lock in our strategic plan for profitable 2005 sales and saved us potentially hundreds of thousands of dollars," said Randy Lervold, Vice President of Retail Sales and Marketing. Sauers willingness to get the answers we needed made the project successful, worthwhile and profitable."

JMSs mission is to help clients leverage sales in current channels, recognize new channels, and reduce their overall sales costs," says JMS Principal John Sauer. Strategic planning guides future profitability and we were pleased to help First Aid Only accomplish their objectives."

First Aid Only is a leading manufacturer of first aid kits with a wide range of products spanning consumer and industrial markets. The core strengths of the company are innovation and commitment to quality and value. Founded in 1988, First Aid Only is a privately held company and operates from a 54,000 square foot facility in Vancouver Washington. Further information can be found at www.firstaidonly.com.

JMS Consulting helps clients increase the profitable sale of their products with an emphasis on strategic planning, channel relationships, and programs to increase profit and return on investment. Information on JMS Consulting can be found at www.jmscon.com.

Contact:
Becky Skinner
First Aid Only
800-886-6659 x156
beckys@firstaidonly.com

John Sauer, Principal
JMS Consulting
360-882-0629
jsauer@jmscon.com
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John Sauer
JMS MARKETING AND SALES
360-882-0629
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