ThyssenKrupp Access, a leading manufacturer of stair lifts, wheelchair lifts, and residential elevators, announces it has formed two divisions, Accessibility and Residential Elevators. “The formation of the two divisions will allow us to continue to focus and dominate the Accessibility and Residential Elevator markets by specializing marketing, product development, and sales programs,“ said Thomas Hance, president of ThyssenKrupp Access. “We recognized that accessibility products and residential elevators require separate strategy and are targeted at two completely different markets.”
Grandview, MO (PRWEB) August 26, 2004 -- ThyssenKrupp Access, a leading manufacturer of stair lifts, wheelchair lifts, and residential elevators, announces it has formed two divisions, Accessibility and Residential Elevators. “The formation of the two divisions will allow us to continue to focus and dominate the Accessibility and Residential Elevator markets by specializing in marketing, product development, and sales programs," said Thomas Hance, president of ThyssenKrupp Access. “We recognized that accessibility products and residential elevators require separate strategy and we are targeted at these two completely different markets.”
The change will enable ThyssenKrupp Access to sustain recent growth it has experienced in residential elevators. “Our residential elevator product line has grown over 250% the past three years,” commented Hance. In the upcoming months, ThyssenKrupp Access will launch a new residential elevator marketing campaign targeted at the custom and national home builder. “All data indicates the residential elevator will be the next ‘must have’ home appliance across America. ThyssenKrupp Access is positioning itself to handle the increased residential elevator demand and to continue to be the leader in this market,” said Hance.
About ThyssenKrupp Access
Since 1947, ThyssenKrupp Access, headquartered in Grandview, MO, has been the world’s leading accessibility equipment and residential elevator manufacturer. Equipment manufactured at its plant include stair lifts, wheelchair lifts and elevators for both residential and commercial use. For more information about ThyssenKrupp Access, visit the company’s Web site at www.accessind.com .
# # #
|
