October 12, 2008
Home
About
Submit Press Release
PR Firms
Editors/Journalists
Search Archives
 
News Releases by Category  
News by Country  
News by MSA  
All News for Today  
Browse News by Day  
News by Trackbacks  
All Press Releases for January 10, 2005 Subscribe to this News Feed  
 

Ortega Promotes Reality TV Shows to Spark New Happiness Industry

"Happiness Show" producer, George Ortega, is promoting two happiness-themed reality television programs that he predicts will stimulate a global happiness training industry.

(PRWEB) January 10, 2005 -- In an upbeat twist to America's red-hot reality TV craze, international happiness promoter George Ortega has launched an ambitious campaign to create two new reality television shows with happiness at their core. But Ortega isn't out to just amuse and captivate audiences. Hes betting the two shows will spark a new happiness training industry.

The first show, Happy House" brings together a dozen co-eds under the direction of a professional happiness trainer for three months of all-out competition to see who can make their spirits soar the highest in order to win the grand prize. Ortega predicts viewers will be thoroughly entertained as they tune in each week to watch the house-full of ambitious sad sacks do everything they can to boost their joy." More details about the show are presented on the Happy House; A Reality Television Idea," episode of Ortegas weekly cable and Internet television program, The Happiness Show." It is viewable for free in streaming video through the shows website.

The second show, Happiness Hero," spins off Foxs popular Nanny 911" and ABCs new Super Nanny" series by enlisting a certified happiness coach to raise the bliss quotient of specially selected gloomy/grumpy families. Viewers who havent seen the blue bird of happiness around their homes in a while should find hope and inspiration watching as Happiness Hero" teaches the families how to stop moping and start enjoying life," says Ortega. Each episode presents key video clips from the four-week-long happiness training sessions, allowing viewers to witness complete down in the dumps" to happily ever after" transformations in one evening.

These shows are important" Ortega explains, because although researchers have found that Americans consider happiness more important to them than money, moral goodness, and even going to heaven, America is not very happy." In fact," he adds, She earns a lackluster grade of C minus at happiness, meaning that there are tens of millions of sulkers and whiners out there." By the end of the shows, Ortega predicts, Millions of viewers will begin searching high and low for happiness businesses to teach them exactly how to follow their bliss."

But not many of them will find companies out there selling happiness training as a product. According to Ortega, "While amazingly effective happiness training programs have been around since the late 1970s when psychologist Dr. Michael Fordyce developed and published the worlds first, businesses has been slow to capitalize on the opportunity." A couple of years ago, Dr. Martin Seligman, past president of the American Psychological Association and founder of the happiness-driven Positive Psychology" movement, began training a small legion of "Authentic Happiness Coaches." However, there are nowhere near enough trainers to meet the consumer demand Ortega expects from the new reality shows.

A happiness researcher himself, Ortega knows very well how easy it is to not only become happier, but to teach happiness skills to others. He explains; Although there are hundreds of millions of unhappy people in the world, over twenty percent of Americans are actually very happy. Any one of them who has a talent for teaching could be easily trained to be an effective happiness coach in about five weeks. Within a few short years, savvy businesses could be making big money teaching millions of people throughout the world how to become much happier."

Recruiting for the shows is already under way. Zelig Pliskin, author of Gateway to Happiness, has agreed to train the coaches for both programs. Pliskins how-to book is considered to be in a league of its own by the worlds top happiness promoters, and because Pliskin happens to be a Rabbi, the book focuses not only on happiness, but also on learning to become happier through the most ethical means.

Ortega has dedicated his life to helping our world become happier, and is very optimistic about the two shows. As a happiness promoter, he helps people understand how easy it is for anyone to become much happier in a few weeks through simple training, and businesses understand that there is money to be made selling happiness training as a product. Through Happy House" and Happiness Hero," he predicts, people everywhere can finally see for themselves why happiness is what we most want from life, and that with simple happiness training we can all finally find our rainbows end."

# # #


See the original story at: http://www.prweb.com/releases/2005/01/prweb193047.htm
Email this story to a colleague
Printer Friendly Version
Bookmark with del.icio.us
Bookmark with Y!MyWeb
Submit to Digg
George Ortega
THE HAPPINESS SHOW
914-946-1824
Email us Here

There are no multimedia files attached to this release. If this is your release you may add images or other multimedia files through your login.

If you have any questions regarding information in these press releases please contact the company listed in the press release. Please do not contact PRWeb. We will be unable to assist you with your inquiry. PRWeb disclaims any content contained in these release. Our complete disclaimer appears here.
 
Disclaimer: If you have any questions regarding information in these press releases please contact the company listed in the press release.
Please do not contact PRWeb®. We will be unable to assist you with your inquiry.
PRWeb® disclaims any content contained in these releases. Our complete disclaimer appears here.

© Copyright 1997-2007, Vocus PRW Holdings, LLC.
Vocus, PRWeb and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

Terms of Service | Privacy Policy | Copyright