One80 Design, a product and package innovation and design firm, sent a Service Quality Survey to their consumer goods clients. For each response, One80 promised a $5 donation to the United Way, resulting in several hundred dollars in donations this holiday season. Responses were well beyond expectations, highlighting what companies think is important in their choice of design firm, and how One80 met their needs this past year.
New York, NY (PRWEB) January 15, 2005 -- One80 Design, a product and package structure innovation and design firm in New York City, made charitable giving a winning proposition for the firm, its clients and the United Way.
One80 Design sent a short Service Quality Survey to key contacts within clients such as 3M, Kraft Foods, PepsiCo, SC Johnson, Clorox, Dial, M&M/Mars and others. The Survey asked respondents what qualities are most important in their choice of package innovation firms. It then went on to ask how One80 Design performed on those same dimensions.
In a letter with the Survey, One80 Design promised to contribute $5 to the local United Way chapter for every survey returned. By motivating greater response, One80 Design was able to gather reliable information on how the firm is serving its clients. Clients will reap the benefits when One80 develops and implements a Service Quality Strategy based on the results. And, the United Way benefits in an obvious fashion. So far, the response has been tremendous, resulting in hundreds of dollars in contributions.
Ken Miller, a Managing Partner at One80 Design said: We think this is one of the best ways to gauge our clients expectations so that we can improve the quality of our work for them. At the same time, we can put our clients goodwill to use with a meaningful charitable donation. Its great when everyone wins."
Several of One80 Designs clients took the time to write a note on the Survey, voicing their appreciation for the program. A summary of the Survey results can be found on the firms web site at www.one80design.com. Click on One80 News" and Press Releases". Or, call Ken Miller, Managing Partner at 212 268 1801.
One80 Design is a product and package innovation and design firm located in New York City. Led by Jim Warner and Ken Miller, the firm delivers focused insight, profound creativity and actionable design for successful product and package structure solutions. Clients in consumer packaged goods and durables rely on One80 Design for Innovation with Direction®, yielding product and package structure innovation that captivates consumers in the store and delights them in use.
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