Companies in the Automotive Aftermarket can now sign up for a free eMarketing Newsletter called Aftermarketing News, designed specifically for the aftermarket industry and published by Aftermarket eMarketing expert Dan Jondron. The web address to sign up for Aftermarketing News is www.digstrat.com.
(PRWEB) October 7, 2005 -- After years of working with aftermarket companies of all sizes and leading workshops on eMarketing issues, Advanced Digital Strategies is providing answers to frequently asked questions about online marketing through Aftermarketing News. The initial issue helps subscribers identify popular search terms for their website and then create basic tools to track search engine position and Pay Per Click ad campaigns for these terms.
“This highly informative newsletter is loaded with ‘take it home and use it’ tips for Aftermarket industry professionals,” says Dan Jondron, President of Advanced Digital Strategies and a frequent speaker at aftermarket industry events.
“Online advertising grew by over 25% in both of the last two years while overall marketing expenditures were virtually flat,” according to Jondron. “That means that more and more resources are being invested in online marketing at the expense of traditional marketing due to more accurate campaign tracking and lower costs.”
“There are a lot of myths and misconceptions in online marketing and unless an organization can devote substantial time to keeping up with changes in search engine algorithms and eMarketing trends, they are going to be at a disadvantage," says Jondron. “Aftermarket companies from Fortune 100’s to the smallest companies can take advantage of the latest eMarketing techniques through Aftermarketing News.”
About Advanced Digital Strategies
Advanced Digital Strategies is a leading eMarketing provider in the Automotive Aftermarket. Dan Jondron, President of ADS has over 20 years experience working with companies in the Automotive Aftermarket, including Fortune 100 companies and major search engines. He has been teaching eMarketing and Technology topics in Japan, Australia and across the United States and Canada for SEMA, other trade organizations and private companies since 1995. ADS provides eMarketing and traditional marketing services in the Automotive Aftermarket for companies large and small.
# # #
|
