EDU Internet Strategies, a leading higher education marketing online company specializing in higher education technology, offers a service for administrators and educators to keep track of the latest trends pertaining to education technology, education news and education marketing in increasing efficiency of online student communications.
(PRWEB) October 26, 2005 -- EDU Internet Strategies, a leading higher education marketing online company specializing in higher education technology, offers a service for administrators and educators to keep track of the latest trends pertaining to education technology, education news and education marketing in increasing efficiency of online student communications.
EDUinsight is a free newsletter delivering timely advice on higher education marketing online as well as current events, the latest technologies and how they relate to the classroom. It includes brief stories and articles designed to inform educators about the interactive mediums students are using in their everyday lives, and how these educators can use that technology to better reach their students, especially with regard to student recruiting.
“EDUinsight is a way for us to help educators get in touch with the constantly evolving world of technology and how it impacts our professional lives,” says Paul Fleming, editor-in-chief of EDUInsight. “Students are right on the cutting-edge of the latest technologies and it’s vital that educators be able to adapt so they can accommodate student needs by incorporating technology in the classroom in order to teach their students more effectively. We also encourage schools to take their higher education marketing online to shift the balance from predominantly print materials to web-based advertising in their attempts to attract new students.”
Fleming adds, “We aim to make sure educators know what is going on in their students’ minds so they are better equipped to communicate at their level. EDUinsight looks at how schools recruit students, what the latest communication trends are and how technology can better serve the higher education world. But we understand how busy people are, and therefore aim to keep things short, readable and relevant.”
There have been seven issues of EDUInsight since its inception last March. Previous articles have dealt with the phenomenon of blogging, an overview of preferred communication methods for college students, keys to boosting the search engine ranking of your college website, current student mindsets and tips for website design, to name a few. There has also been an interview with Dr. Geoffrey Bannister, the president and founder of the Forum on Education Abroad. In addition, at least one new article dealing with education technology or education marketing is posted on the website, http://www.eduinsight.com, every day. Registration is free. Participation in the blog is encouraged and plans to release an EDUInsight podcast are imminent.
Fleming concludes, “In addition to regular featured articles from our own staff of online marketing experts, education technology experts and search engine optimization experts, EDUinsight will also include content from experts in the higher education field and content from a perspective that we feel is essential in ascertaining which trends are most relevant to our world – the student’s perspective. This will help educators better understand their students so they will have the appropriate tools to better accommodate student needs.”
EDU Internet Strategies
EDU Internet Strategies (EDU-IS) is a consulting firm specializing in recruiting and marketing solutions for higher education institutions. They focus on the process of communication between a student and a recruiter through multiple electronic media. EDU-IS is a service of Educational Directories Unlimited, Inc. (EDU), a leading Internet company serving higher education. Based in suburban Philadelphia, EDU's steady growth since its inception in 1989 has led to its inclusion in the Philadelphia 100, Inc. Magazine/ICIC Inner City 100 and Inc. 500 lists of fast growing businesses. For more information, go to http://www.EDUInternetStrategies.com.
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