Free downloads on effective selling and media training also available at www.betterbusinesspresentations.com.
Great Neck, NY (PRWEB) October 26, 2005 -- You’re about to pitch a potentially large customer and you’re experiencing what actors call stage fright: Is the content of your presentation on target? Have you organized your key points? Is your presentation too long, or too short? Have you really considered the expectations of your audience? What if they ask a question you can’t answer, and what about your tendency to speak too fast?
Better Business Presentations (www.betterbusinesspresentations.com) works with business people to improve the content and delivery of their presentations and offers Media Training to sharpen their skills when being interviewed. The company, which offers Free downloads on their site, understands that speaking isn’t always about what you say, it’s about what someone hears. That includes your sales prospects, your employees, your investors, and sometimes even the press.
Everyone can improve their presentation skills. But most people don’t because they fail to recognize the critical importance of verbal communication skills. Some presenters will ask a fellow employee, friend, or spouse to give them feedback, but that’s like getting directions from someone who’s new in town. They mean well, but don’t really know their way around.
In business, ineffective presentations can result in customers who don’t get the point, investors who aren’t impressed, and employees who retain little of what you’ve said…all of which negatively impacts productivity and income.
Following is a list of five don’ts and one do:
1. Don’t confuse your core statement.
2. Don’t ramble on with more than three key points.
3. Don’t assume your audience is paying attention.
4. Don’t talk in a monotone voice, or gesture meaninglessly.
5. Don’t get lost in your audio/visual or PowerPoint.
6. Do download free documents at www.betterbusinesspresentations.com
“People communicate with their ears. They listen to a business presentation and process what they hear. The best presenters understand that it’s all about making it easier for the person to hear what you have to say,” states Bob Lipp, Better Business Presentation president. “That means organizing your content, adapting to your audience and establishing a dialogue.”
Lipp began his career teaching public speaking at The Ohio State University, where he also coached employees at Proctor & Gamble on presentation delivery skills. He later went on to become a successful new-business presenter in the advertising and public relations industry. Lipp believes that business communications, both written and verbal, are still the basis on which most businesses grow or fail.
“When companies realize how much money they are losing due to ineffective presentation skills on all levels, they become alarmed.” adds Lipp. “And yet, we still hear about executives who turn to their staff for objective evaluations on an upcoming presentation. That’s pretty risky. When is the last time someone criticized their boss, and--frankly--what expertise can they offer, other than their opinion?”
Better Business Presentations believes that effective communications can do more than increase the bottom line. It can make a lasting impression that builds relationships and enhances the company brand.
Better Business Presentations is a division of Marcomm Group, Inc, an integrated marketing company. For further information visit www.betterbusinesspresentations.com or call Marcomm Group at 516-829-0404.
Better Business Presentations website:
www.betterbusinesspresentations.com
Editorial Contact:
Alan Lewis
Marcomm Group
(516) 829-0404
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