New media and on-demand technologies will fuel much of the growth of these markets in the next five years. New types of publishing companies will emerge.
Harrisville, RI (PRWEB) November 30, 2005 -- Strategies for Management announces the immediate availability of U.S. Publishing Businesses: 1997–2010, an extensive examination of the changing nature of magazine, book, and newspaper publishing that investigates the opportunities and challenges for the industry and those businesses that serve and supply it.
The past decade has seen a dramatic transformation of the publishing industry. What impact will these and upcoming changes have on suppliers and manufacturers that support this vital industry sector? Critical study findings include:
- a 10.6% decline in the number of newspaper publishers, but a 23.6% increase in magazine publishers as e-publishing formats stimulate new media technology and create great opportunities for small and niche publishing;
- a 32.6% increase in the number of book publishers between 2002 and 2010 as e-book and on-demand technologies invigorate micro- and other specialty publishers;
- further problems with magazine circulation, which still will not keep up with increases in U.S. population growth;
- analysis of daily newspaper circulation indicates similar woes for publishers as readers flock to new media, competing with established news publishers.
Magazines, books, and newspapers—these are the cornerstone of the publishing industry with a total revenue of more than $132 billion annually, employing more than half a million people in nearly 20,000 U.S. establishments, and spending more than $3 billion annually on capital expenditures. Publishing markets reflect the dynamic culture and demographics of the U.S. itself, bringing together consumers, businesses, advertisers, printers, suppliers, mailers, and many more. As these businesses adapt to new media such as the Web and other electronic forms of distribution, there will be a profound transformation of these companies’ print products—and their basic business models. The decisions publishers make reflect consumer and business demands which in turn affect the demand for computer technologies, paper, ink, and printing equipment. The changing media mix in the global society—reflects dramatic culture shifts.
What does all of this mean for publishers, advertisers, software developers, suppliers and manufacturers to the printing industry? These important business sectors are the focus of Strategies for Management’s new study, U.S. Publishing Businesses: 1997–2010.
Why this report is essential reading:
- print media—in the form of magazines and newspapers—comprise one of the primary avenues for advertisers to communicate their messages to consumers;
- magazines, books, and newspapers have traditionally been the vehicles by which information has been disseminated throughout our culture and will continue to contribute significantly to this role in the years ahead;
- publication printing is the largest and most important printing industry segment, affecting the vitality of myriad suppliers and support companies and organizations, from paper and ink, to prepress consumables, capital equipment, hardware and software, workflow solutions, and telecommunications.
The centerpiece of this landmark study is an extensive quantitative analysis based on historical data going back to 1997 (and further) and projecting the industry forward to 2010. The report reviews trends on an inflation-adjusted basis, critical to understanding the true nature of the business, the magnitude of the opportunities, and where they reside. Historical data are built on a firm foundation of Census and other independent, verified data. Estimates and forecasts are developed by quantitative SFM analysis, derived from SFM proprietary models, and guided by SFM’s experienced consultants.
Demographic data in the report include:
- number of publishing establishments
- number of employees
- size of businesses by number of employees
- publishing revenues
- ratio data, such as receipts per business, receipts per employee, payroll per business
- largest establishments share of billings
- capital expenditures
- other key demographics
Publishing segments covered:
- Newspaper publishers (NAICS 51111)
- Periodical publishers (NAICS 51112)
- Book publishers (NAICS 51113)
About the Report
The table of contents of the report may be downloaded at http://ww1.prweb.com/prfiles/2005/11/25/315232/SFMPublishingTOCandTOF112505.pdf. The report also includes password-access to a private Web site that has continuously updated information about this topic. The cost of the report is $2,875. It is available by contacting Vince Naselli at (732) 568-0316, (732) 241-9084 (cell), or publishing(at)sfminc.com.
More information can be found at the e-store at http://store.yahoo.com/drjoe/publishing.html.
About Strategies for Management
Strategies for Management was formed in 1987 to assist executives in the print, publishing, and media businesses in understanding the future. SFM produces a variety of regular reports and forecasts of the industry, including A Critical Look at Offshore Printing, Graphic Design 2004–2009, U.S. Ad Agency & Services Business 1997–2009, Renewing the Print Industry: A Contrarian’s Constructive Perspective, Dr Joe’s Almanac, and Competition in Commercial Printing. Dr. Joe Webb, president, is a prominent industry speaker, consultant, and writes the influential “Fridays with Dr. Joe” column at www.WhatTheyThink.com. More information can be found at www.sfminc.com. Dr. Webb also has a blog at www.drjoesblog.com.
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