ZiffLeads gives Advertisers more budgeting, planning, and targeting control, with better chance for Good Call Leads
Pleasanton, Calif., (PRWEB) November 30, 2005 -- SPG Solutions, the leader in Internet-to-telephone call connection application technology, announced the launch of the ZiffLeads PPCall Advertising Network today, at www.ZiffLeads.com, with a $10 credit promotion for all newly registered advertisers. Deemed the ‘Very Best in Performance Advertising’, the new ZiffLeads PPCall platform represents the most advertiser-friendly and feature-rich system in the emerging pay-per-call industry.
The ZiffLeads platform leverages SPG’s extensive cost-per-call experience and incorporates numerous industry-first, patent-pending technologies and features that offer advertisers more flexibility, more ease-of-use, more reporting, and more comfort with this exciting but very new advertising method.
ZiffLeads PPCall is based on a flat-rate pricing model, so no need for time consuming focus on some dynamic auction model. Advertisers just choose their category and the set per-call rate is displayed. They then enter keywords to differentiate themselves from their competitors. ZiffLeads proprietary Ad-Feed system determines Ad display rankings at publisher sites through a complex combination of keyword relevance, historical data, and randomness, ensuring an equal opportunity for all advertisers.
ZiffLeads patent-pending Multi-Contact Advertisement itself is a marvel of technology incorporating a provisioned phone number for the advertiser, as well as a Single-Click ‘click-for-talk’ call interface, and a link to the advertiser’s custom Business Profile page. Patent-pending Guaranteed Good Leads and Missed Lead Recovery systems ensure advertisers are only charged for successfully connected calls but can always recapture ‘missed leads‘ on demand. Combined with the full real-time reporting log, and the Ad creation wizard that enables availability scheduling, geographical targeting, and promotions display, ZiffLeads PPCall offers advertisers unprecedented control and support.
“We all know a Caller is a more qualified lead than a ‘Clicker’, and can be sold to more easily over the phone than from a website. Our new PPCall platform brings all our years of call connection, tracking and pay-per-call transaction experience and technology development together to offer a best of breed service for advertisers who value the Call more than the Click.” Explains ZiffLeads CEO Gopesh Kumar.
To find out more about ZiffLeads PPCall platform, or to register and take advantage of the limited-time $10 bonus account credit promotion, visit www.ZiffLeads.com/advertisers.htm now or call 925-469-9600.
About ZiffLeads:
ZiffLeads, a product of SPG Solutions, based in Pleasanton, Calif., is a leading pay-per-phone call lead technology platform and advertising network based on the company’s core Internet to Telephone call connection technologies. SPG Solutions has been connecting online and offline client-business interactions, with tracking, reporting and transaction capabilities since 2001 and supports over 100,000 clients worldwide through its multiple technology platforms. For more information, please visit www.ZiffLeads.com.
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