Serenata Flowers a London designer florist suggest that orders for flowers this coming Valentines Day on February 14 will break all previous records. Early indications of ordering volumes suggest a record breaking day for designer florists on Valentines Day. Valentines Day fall on a Monday this year suggesting brisk activity over the preceding weekend. Serenata Flowers launched its designer range of Valentines Day flowers on January 31.
(PRWEB) February 2, 2005 -- The look this year is very streamlined, clean cut and elegant. Red roses are back in fashion again, but simpler flower arrangements of seasonal varieties such as tulips are also a keynote in this years range. Red roses are classical and making a strong comeback this year. The full range of Valentines flowers can be viewed at http://www.serenataflowers.com/category/148.htm .
The pick of the bunch is the Dozen Red Grand Prix variety with a 90cm stem length, which has the largest rose head and the sturdiest stem of all red roses. Grand Prix roses also come in shorter length where the price and quality drops accordingly. Shorter roses have a smaller flower head and the stem is not as sturdy - the roses just won't last as long as the tallest incarnations. Due to global demand red roses are expensive for Valentines Day - a stem of the premium quality grand prix roses that would normally cost 2 will sell for 5 on Valentine's day.
It is simply market forces in action, imagine what would happen if demand for Petrol would rise twenty fold. The difference is exacerbated since roses cannot be stored to facilitate this seasonal and very much expected rise in demand."
Steve France, head of operations at Serenata Flowers was quoted as saying.
It doesn't have to be red roses for Valentine's Day. In order of popularity red roses are followed by white, pink and lavender roses. Pink and white roses especially are expected to challenge red roses as the most popular rose colour amongst the style conscious and the flower connoisseurs. Women often prefer to receive white or pink roses, whereas men who are attracted to darker and bolder colours, mostly buys red roses for their romantic messages.
The Serenata range of exclusive roses can be found at http://www.serenataflowers.com/category/11.htm .
Whilst rose prices increase dramatically during the week of Valentines Day, other flowers increase in price too, but not as much. A popular Valentine's gift is a bouquet of some other flower variety but with just one perfect red rose in the centre. Tulips can look incredibly smart, fresh and elegant if presented in a smart vase. Tulips offer exceptional good value for money this time of year since they are in their peak season. Serenata Flowers range of seasonal tulips can be found at http://www.serenataflowers.com/category/158.htm .
According to an online survey by Serenata Flowers, customers are becoming much more aware of flower varieties and the quality aspects of flowers in general. According to the survey 33% said Carnations were their least favourite flowers, which is the variety at the cornerstone of bouquets found at supermarkets and petrol stations. Roses were voted the variety that most people prefer to receive as a romantic gesture.
Serenata Flowers is a London designer florist that offer a UK flower delivery service. Serenata Flowers website address is http://www.serenataflowers.com .
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