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The American College Recognizes Certified Senior Advisor (CSA) as Credit Toward Chartered Advisor for Senior Living (CASL) Designation

The American College, the nations leading educator of financial service professionals, announced today that individuals who have successfully completed and earned the CSA credential, can receive a transfer of credit toward The Colleges prestigious Chartered Advisor for Senior Living designation. The CSA will be accepted in lieu of The Colleges gerontology course HS 350 Understanding the Older Client. Individuals with CSAs will then only need to take four courses to earn a CASL instead of the usual five courses. For the next year, individuals with the CSA credential can receive credit toward one course in the advanced five-course CASL curriculum.

Bryn Mawr, PA (PRWEB) February 9, 2005 -- The American College, the nations leading educator of financial service professionals, announced today that individuals who have successfully completed and earned the CSA credential, can receive a transfer of credit toward The Colleges prestigious Chartered Advisor for Senior Living designation. The CSA will be accepted in lieu of The Colleges gerontology course HS 350 Understanding the Older Client. Individuals with CSAs will then only need to take four courses to earn a CASL instead of the usual five courses.

This is an opportunity for the more than 12,000 individuals who have completed their CSA studies to further advance their understanding of the senior market," said Larry Barton, PhD., President and Chief Executive Office of The American College. We hope that CSAs will take advantage of this opportunity to enroll in the nations most comprehensive educational program available for addressing senior financial issues – the Chartered Advisor for Senior Living."

Ordinarily, earning the CASL designation requires individuals to pass five College-level courses and meet specific experience, ethical and continuing education requirements. The five courses in the curriculum are:
· HS 328 Investments
· HS 330 Fundamentals of Estate Planning
· HS 350 Understanding the Older Client
· HS 351 Health and Long-Term Care Financing for Seniors
· HS 352 Financial Decisions for Retirement

We encourage individuals who hold the CSA to take advantage of this opportunity as our offer will grandfather CSAs for only one year, until March 1, 2006," continued Barton. Providing CSAs with the opportunity to receive credit for HS 350 Understanding the Older Client represents a savings opportunity in both time and money."

The CASL curriculum was developed by The College with an advisory committee of industry professionals to insure that the educational program met the needs of seniors. Companies participating in the development process included New York Life, GE Financial Assurance, State Farm, MetLife, Northwestern Mutual, Mutual of Omaha, John Hancock, Prudential Financial and MassMutual.

The financial services industry provided incredible insight as we designed this program," said Barton. We are delighted by the enthusiasm and commitment these companies and others in the industry have already expressed for this designation."

Some 4,500 financial and insurance professionals are expected to complete the CASL designation program by the end of 2005. This represents the most successful launch of any designation in our 79-year history," said Nona Hillsberg, CASL Product Manager at The American College.

Accountants, attorneys, CPAs, financial planners, long-term care specialists and life and health insurance agents are all potential CASL designees. Individuals who work every day with seniors, including professionals in the health care industry and senior residency facilities, would also find this curriculum to be valuable.

Courses in the CASL curriculum cost $450 each. This includes all printed study materials, including textbook(s) and student syllabus or study guide. Also included are audiocassette review tapes and access to online courses, where available. All new students pay a one-time $70 nonrefundable matriculation fee.

Proof of completion of the CSA is necessary to take advantage of this transfer of credit during the next year. The American College has no business relationship or partnership with the Society of Certified Senior Advisors or the CSA designation, and is accepting the transfer of credit in a manner consistent with its role as an institution of higher education.

The American College is the nations leading non-profit educator of professionals in the insurance and financial services industry. Located on a 35-acre campus in Bryn Mawr, Pennsylvania, The College is a public charity that serves over 35,000 students annually, predominantly on a distance education basis. The American College offers an array of specialized designation programs, Master of Science degrees in several disciplines and customized continuing education programs for those pursuing a career in financial services. For more information, visit www.TheAmericanCollege.edu.

# # #

Contact: Eric B. Gordon         
Director of Public Relations         
The American College      
(610) 526-1450


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Eric Gordon
THE AMERICAN COLLEGE
610-526-1450
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