The International Size Acceptance Association issues its first annual "Size Friendly Business Award" to the McDonald's Corporation. ISAA bases this award on McDonald's efforts to create a healthy restaurant environment for consumers.
AUSTIN, TX (PRWEB) May 22, 2005 -- The International Size Acceptance Association (ISAA) has issued its first Size Friendly Business Award" to the McDonalds Corporation, coinciding with ISAAs seventh annual International Size Acceptance Day and McDonalds 50th anniversary. ISAA awarded McDonalds based on the corporations introduction of healthier food choices into its menus, installation of size appropriate seating" into its restaurants and McDonalds long tradition of having playscapes to encourage activity in children.
ISAAs core concept is ‘Respect Fitness Health and we want to recognize businesses that implement this concept," said Allen Steadham, ISAAs Founder and Director. We believe that the McDonalds Corporation has committed to promoting health and responsibility in creating a positive environment for consumers of all sizes."
ISAA awarded the McDonalds Corporation with a plaque, which was sent to McDonalds Department of Corporate Responsibility. McDonalds representatives thanked ISAA for issuing the award to McDonalds.
ISAAs mission is to promote size acceptance and help end weight-based discrimination throughout the world by means of advocacy and visible, lawful actions. ISAA has representatives in the United States, Canada, Brazil, the UK, France, the Philippines, the Middle East, Australia and New Zealand.
ISAA was founded in 1997 in Austin, Texas.
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