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Cardsmart Teams With Pitney Bowes To Send Valentine To America At New York’s Grand Central Station; Actress Virginia Madsen Reminds Commuters To Express Their Feelings

Petter Etholm, President of Cardsmart, joins Pitney Bowes and movie star Virginia Madsen at New York's Grand Central Station Valentine's Day event.

Pawtucket, RI (PRWEB) February 10, 2006 -- Cardsmart is teaming with Pitney Bowes at its annual event, set for February 9th, to send a Valentine to America, as commuters at New York’s Grand Central Terminal get free cards and postage. Academy Award nominee, Virginia Madsen, will also be on hand providing tips on the best ways to remember loved ones and friends on Valentine’s Day.

Madsen, who starred in such hits as the Academy Award nominated movie “Sideways,” will be on hand to greet commuters, share tips for romantic writing, and send Valentine’s Day cards to those serving in the military. Members of the Romance Writers of American will be on hand to further help consumers craft that perfect message.

Petter Etholm, President of Cardsmart Retail Corporation, said, “As part of our ‘Cardsmart Cares’ Program, we join Pitney Bowes and Virginia Madsen to encourage people to share their feelings with their families and friends. February 14th is also the annual ‘Salute To Hospitalized Veterans Day’ and we hope all Americans will remember the contribution our nation’s veterans have made to this great country.”

Cardsmart, the national franchiser and marketer of everyday half-price greeting cards, will provide the beautiful hand-made cards for commuters visiting booths attended by members of the Romance Writers Association to help them express their sentiments. Listed in Entrepreneur Magazine’s “Franchise 500” and in its Top 10 New Franchises, Cardsmart is a franchiser and marketer of everyday half-price greeting cards, offering customers top quality cards and gifts at value pricing in beautiful shopping environments.

Cardsmart will give commuters handmade cards from the Images From The Heart collection. Etholm added, “Valentine's Day has a prominent place in greeting card history. After Christmas, it’s the second biggest card giving day. Valentine sentiments gained favor as far back as the in the Middle Ages, when lovers also spoke or sang sentiments.”

Pitney Bowes provides the world’s most comprehensive suite of mailstream software, hardware, services and solutions to help companies manage their flow of mail, documents and packages to improve communication. Pitney Bowes, with $5.4 billion in annual revenue, takes an all-inclusive view of its customers’ operations, helping organizations of all sizes enjoy the competitive advantage that comes from an optimized mailstream. The company’s 86 years of technological leadership have produced many major mailstream innovations, and it is consistently on the Intellectual Property Owners Association’s list of top U.S. patent holders. With approximately 35,000 employees worldwide, Pitney Bowes serves more than 2 million businesses through direct and dealer operations. More information about the company can be found at www.pb.com.

CardSmart Retail Corporation, headquartered in Pawtucket, Rhode Island, is a national chain of franchised and company-owned stores that offer consumers 50% off every card, every day. Featuring a full-line of 20,000 beautifully designed greeting cards, CardSmart’s value-oriented strategy has developed an expanding base of loyal and appreciative consumers. More information about CardSmart is available at CardSmart’s website, www.cardsmart.com.    (cs-80)

For further information, contact Brian Dobson at 203-894-9240.

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Brian Dobson
DOBSON COMMUNICATIONS
203-894-9240
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Cardsmart President At Valentine's Day Event In NYC
Petter Etholm, President of Cardsmart, the national card and gift franchise, was interviewed at a Pitney Bowes hosted Valentine's Event at New York's Grand Central Station to promote card sending for Valentine's Day.
Uploaded: Feb 9, 2006
File Name: EtholmInterview.jpg

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