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All Press Releases for February 18, 2006 Subscribe to this News Feed  
 

Venti Caramel Macchiato or Market Share? Small firm in San Diego Shatters the Marketing Industry Pricing Model to Help Small Businesses Succeed

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Runaway Brandit, Inc., a full service marketing firm, provides solutions for small business owners to market themselves more effectively, to hold their vendors accountable and to track their ROI – all for the cost of one coffee a day.

San Diego, Calif. (PRWEB) February 18, 2006 -- Runaway Brandit, Inc. has tossed traditional agency rates aside and has developed a new pricing model that makes marketing support more affordable for the masses. This new pricing model will force some firms to adopt similar pricing strategies in order to stay competitive, while others will continue to charge higher rates and lose market share. In addition to pricing issues, firms are dealing with savvy clients who demand results and accountability from their vendors.

In effort to meet this growing demand, Runaway Brandit has implemented a sophisticated account management system that gives their clients access to their account 24 hours a day 7 days a week. This allows the client to track the progress on their projects and to interact with their Runaway Brandit team. This new system streamlines operations and ensures that more time is spent actually performing marketing services for every client rather than on administrative services, therefore resulting in lower costs and bigger returns for their clients.

“Small business owners seem to think they can’t afford professional marketing support but that couldn’t be further from the truth – at least not with our firm. Our philosophy has always been to develop solutions that get results and to charge a fair price. It is not right to charge a huge fee for something that takes so little time to do. I understand the reasons why agencies do it but I don’t agree with the practice. You can still make money without price gouging your clients. Our industry needs to make a bigger effort to accommodate clients with smaller budgets. I’m very proud of the commitments we have made to make marketing and public relations support affordable and to work with any size budget.” says Tina Indalecio, CEO of Runaway Brandit, Inc.

Many of the solutions that Runaway Brandit offers cost as little as a cup of coffee a day. For example, an individual solution like a SENDIT account which assists clients with all their e-marketing needs costs as little $0.66 a day. While their Strategy for Success program is a perfect example of how clients can get one-on-one marketing consulting, branding and public relations support for an entire year. Costs for this program range from as little as $3.70 to $32.18 a day. Every solution and program is tailored to the client’s individual needs and that helps control costs and ensures that the client receives a bigger return on their investment. In addition, Runaway Brandit gives its clients the option to spread their costs throughout the year.

About Runaway Brandit, Inc.:
Runaway Brandit, Inc. is a full service marketing firm located in San Diego, California. The firm offers full service marketing, public relations, graphic design, web design, project management and process improvement solutions. Runaway Brandit’s focus is to revolutionize the marketing industry by creating affordable solutions and cause marketing opportunities for small business owners that give them a big return on their investment. To learn more about Runaway Brandit, Inc. please visit www.runawaybrandit.com

Press Contact:
Tina Indalecio
Runaway Brandit, Inc.
(619) 325-0235 x 301
http://www.runawaybrandit.com

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Tina Indalecio
RUNAWAY BRANDIT, INC.
619-325-0235
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