Petter Etholm, President of Cardsmart, the national franchise of card and gift stores, said Cardsmart stores nationwide have greeting cards waiting for the Mother's Day card buying rush. Mother's Day, May 14th, ranks only behind Christmas and Valentines Day in numbers of cards given.
Pawtucket, RI (PRWEB) April 30, 2006 -- Cardsmart stores nationwide have greeting cards awaiting the expected rush as America’s children remember to express their sentiments with a card to Mom on Mother’s Day, May 14th, which ranks only behind Christmas and Valentine's Day in numbers of cards given.
Cardsmart franchised and company-owned greeting card and gift stores offer 50% off every card, every day, cater to the needs of people expressing their feelings and the company expects record results this holiday.
Petter Etholm, President of Cardsmart Retail Corp., the fastest growing card franchise, said, “Mothers are the heart of America and our main customer as well. We know how they think, what they want and how they feel."
He continued, "Moms are devoted to their children and our cards express the appreciation felt by their kids, both young and old. Mother’s Day is the day children officially honor their Moms for their devotion and love.”
Etholm said Mother's Day is steeped in the American tradition, noting in 1914 President Woodrow Wilson declared Mother’s Day a national holiday, designating it to be held on the second Sunday of May. “Mom’s have had the day off ever since,” said Etholm.
Etholm added, “Mother’s Day is the third mort important card giving occasion, only behind Christmas and Valentine’s Day. In the rush just before the big day, about 80% of Mother’s Day cards are purchased. The average family gives about three Mother’s Day cards.” At Cardsmart, the half price Mother’s Day cards range from elaborate hand made cards to traditional and fun cards.
Cardsmart Retail Corporation, headquartered in Pawtucket, Rhode Island, is a national chain of franchised and company-owned stores that offer consumers 50% off every card, every day. Featuring a full-line of 20,000 beautifully designed greeting cards, Cardsmart’s value-oriented strategy has developed an expanding base of loyal consumers.
More more information about visit Cardsmart’s website, www.cardsmart.com. Media contact Brian Dobson at bd at dobsonpr.com.
###
|
