MyBeautyCenter.com has selected LinkShare Corporation as its performance–based marketing solution.
Long Island, NY (PRWEB) May 22, 2006 -- MyBeautyCenter.com, the consortium of trendy online discounted professional hair care, fragrance and skincare Web sites, has selected LinkShare Corporation as its performance–based marketing solution. The association will allow MyBeautyCenter.com to reach a significantly larger and targeted retail customer base specifically looking for beauty supplies as it vastly increases its professional salon hair care selections.
“This is the next logical step in our corporate expansion to become the industry’s leading beauty supplier,” says Founder and CEO Philip Posa. “LinkShare provides us with the platform, tools, and reporting to help us acquire new customers looking for hair care and beauty products and increase our revenues.”
With an eye toward that growth and accommodating the multitude of customers seeking professional salon hair care, MyBeautyCenter.com is continually expanding new hair care lines of shampoos, conditioners, styling products, accessories and appliances. Top brands such as Bumble and Bumble, Aveda, Kerastase, Bed Head, Nioxin, Terax, Matrix, Paul Mitchell, and CHI Flat Irons are just a few of the many product lines available. In addition to offering low prices, customers can save even more by buying beauty products in bulk and taking advantage of 3, 6, and 12 packs of “bargain bundle specials” that are featured monthly.
In addition to the latest and hottest professional products, there is also a considerable selection of hard-to-find beauty products and discontinued hair care items as well.
“We stress value for our customers by providing a broad selection of hair care products at up to 70% off retail,” says Operations and Marketing Director Joe Sanfratello.
“Our niche is clearly professional salon hair care, and we have been able to also develop a strong market with skincare and fragrances as well as beauty and hair care accessories. Now through LinkShare, an extensive group of new customers will see just how well MyBeautyCenter.com stacks up against the beauty competition. We will continue to be the source to rely on for fulfillment and customer satisfaction.”
About MyBeautyCenter.com
Launched in 1998, My Beauty™ owns and operates MyBeautyCenter.com, MyHaircare.com, MyFragrances.com, and MyBeautyAuctions.com. My Beauty is a beauty supply industry leader, supplying online customers with top professional brand hair care, fragrances, skincare and accessories. Product lines include thousands of items from current major brands to discontinued and hard-to-find items.
MyBeauty is a registered trademark of MyBeautyCenter.com.
About LinkShare Corporation
LinkShare Corporation is a leading provider of technology solutions to track, manage, and analyze the performance of sales, marketing, and business development initiatives. Combining patented technology, the reach and distribution of a robust network, and expert account management services, LinkShare empowers clients with the ability to collaborate with partners online and develop cost-efficient pay-for-performance campaigns. LinkShare provides the platform, tools, and reporting to help clients acquire new customers, increase revenues, drive results, and measure success across affiliate, search, and e-mail initiatives. LinkShare clients are Fortune 500 and prominent companies doing business online, and include J.C. Penney, 1-800-Flowers.com, American Express, Avon Products and Dell. LinkShare was founded in 1996 and is headquartered in New York City, with offices in San Francisco and Chicago.
LinkShare is a wholly owned subsidiary of Rakuten, Inc. Headquartered in Tokyo, Rakuten is one of the world's largest and most comprehensive Internet service companies, providing leading services in e-commerce, portal & media, travel, financial services, and professional sports. Rakuten focuses on new business development and increasing its scope in order to improve and diversify service offerings. Rakuten is a publicly traded company in Japan (JASDAQ: 4755).
Media Contact:
Joe Sanfratello
My Beauty™
Tel: 631-951-4200
Fax: 631-436-7775
www.mybeautycenter.com
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