New leadership to uphold founder's vision with innovative marketing and business strategies
San Diego, CA (PRWEB) November 19, 2007 -- Kim Marie Branch-Pettid reaffirmed today that she has entered into a definitive agreement with Founder, Kenneth Peterson, to acquire LeTip International, Inc., the leading, privately owned business-to-business referral organization.
Kim Marie Branch-Pettid, CEO LeTip International. Inc.
"Ken Peterson set the standard for professional business referral organizations in 1978," said Branch-Pettid, President and CEO of LeTip. "His word-of-mouth lead exchange program has helped pave the way for thousands of small business owners and independent sales executives to reach new heights of success. I am proud to have this opportunity to carry on his legacy."
Peterson made the surprise announcement Thursday night during the company's Annual Awards Dinner in San Diego, CA. "Having a room full of our Executive and Regional Directors made this the ideal time to make public our agreement," said Peterson.
The transaction, which is scheduled to close on January 15, 2008, insures the continuation of LeTip. "I couldn't be happier about this," said Peterson. "Kim Marie shares my vision and passion for the company. Her remarkable leadership, energy, talent and commitment to our members is taking LeTip to a whole new level of success."
Branch-Pettid has already made considerable improvements with the launch of a new website as well as new marketing and seminar materials, all directed towards helping members grow their business through LeTip.
Branch-Pettid joined LeTip as a member and worked her way up through the organization to become a Regional Director, National Training Director and Executive Vice President. She was appointed as President in the fall of 2005. Prior to joining the LeTip organization, Branch-Pettid spent twenty-five years in the banking industry culminating with a proven track record in mergers and acquisitions and new business development. Financial details were not disclosed.
About LeTip International: LeTip International, Inc. is a structured, highly professional, business-to-business networking organization, founded in 1978 by Ken Peterson, an insurance executive from San Diego, CA. Currently over 600 LeTip Chapters throughout the United States and Canada are utilizing LeTip Programs to help members develop new business through productive relationships. For more information visit www.letip.com
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