Telecom Italia retains its top position in the H&H Webranking 2007 Italy, with UniCredit and Edison rounding out the best performers. Italian companies have improved their online communications significantly, but content presentation still remains an area of improvement.
Milan, Italy (PRWEB) November 7, 2007 -- The sixth annual edition of Webranking Italy Top80, conducted by H&H Hallvarsson & Halvarsson in partnership with Corriere della Sera, awarded top honours to Telecom Italia as the best Italian website for corporate online communications.
Telecom Italia reaffirmed that it was best in class with a score of 89 points (out of a possible 100), followed closely by UniCredit (with 87.75 points), which overtook Edison (at 85.5 points).
Parmalat and Seat Pagine Gialle entered the top ten for the first time. The two companies were also this year's 'best improvers', with the most significant changes in score from 2006. This placed them in front of Unipol Gruppo Finanziario, Terna and UBI Banca.
The average score of the 82 firms considered in the ranking increased by 6.3 points to 46.2 points this year. Another significant result was that 31 companies achieved a score above 50 points, which indicates that the sites are of a good standard, as opposed to 23 in 2006 and only 9 in 2005.
"The Italian websites has improved their ranking compared to other European countries the last couple of years and now the top 5 is at the absolut top in Europe" says Marcus Eriksson, Head of H&H Webranking.
All the details of the ranking, research and the library of best practices are available to order through our website.
- H&H Webranking Company Report
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Please visit our website to order your copy today Order H&H Webranking reports!
For more information:
Joakim Lundquist
Country manager Italy
Tel (39) 02 4547 7682
Marcus Eriksson
Head of H&H Webranking
Tel (46) 8 407 22 17
More reading
H&H Webranking Italy - Results
Executive Summary H&H Webranking 2007 Italy (in Italian)
Executive Summary H&H Webranking 2007 Italy (in English)
About H&H Webranking
H&H Webranking is Europe's leading survey of corporate websites. It has been conducted annually since 1997. Each year approximately 700 websites are reviewed. Results are published in financial newspapers around Europe.
About Hallvarsson & Halvarsson
Hallvarsson & Halvarsson AB (H&H) is the leading corporate communications and financial communications agency in the Nordics and through it's H&H Webranking survey and Online Corporate Communications reasarch and advisory services a leader in Europe with a significant number of Euro Top 500 companies as clients.
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