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All Press Releases for February 14, 2007 Subscribe to this News Feed  
 

Designer Jeans that fit? To Measure or Not to Measure, that is the Question

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True Jeans launches improved jeans fit prediction system for online shoppers. Now designer jeans shoppers can measure themselves, or simply answer a few questions about their body shape to get perfect fitting jeans online from top jeans designers.

(PRWeb) February 14, 2007 -- True Jeans, the online jeans store that's all about fit, just announced on Monday the launch of their newly enhanced fit prediction system. At True Jeans, customers enter a couple key body measurements online and answer some general questions about their body shape, and True Jeans' fit finder pops back with a personalized list of jeans that fit. It takes a few minutes to complete, and is very convenient for busy people who enjoy the latest fashions but don't have time to try on 50 pairs of designer jeans at a dozen different stores.

Now busy shoppers can bypass taking their own measurements, and quickly answer a few questions about their body shape to get accurate fit results. "True Jeans new fit prediction enhancements give customers the best of both worlds," says True Jeans Co-Founder and CEO, Romney Evans. Customers can either take their measurements with a soft tape measure or bypass self-measurements altogether by clicking "Estimate Now, Measure Later" which allows customers to get accurate fit predictions without measuring themselves. True Jeans uses advanced statistical body shape analysis to create these fit predictions based on each customer's unique profile. True Jeans has performed hundreds of fit tests on real people to help determine exactly how different jeans will fit each body shape.

While using both measurements and body shape information requires a little extra effort from customers, this hybrid system uses richer information and creates more accurate fit predictions and size recommendations.
True Jeans Fit Specialist, Julie Reppucci says, "While using both measurements and body shape information requires a little extra effort from customers, this hybrid system uses richer information and creates more accurate fit predictions and size recommendations."

Find jeans that fit at True Jeans from the top premium denim brands:

575 Denim
Antik Denim Jeans
Blue Cult Jeans
Carpe Denim
Chip and Pepper
Christopher Blue
Frankie B. Jeans
Gold Sign Jeans
Hudson Jeans
!iT Jeans
J and Company Jeans
Kasil Jeans
Little in the Middle
Lucky Brand Jeans
Odyn Jeans
People's Liberation Jeans
Pine IV Jeans
Red Engine Jeans
River Road Jean Company
Siwy Denim
WESC
William Rast Jeans
Worn
Wrangler 47 Jeans

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Lauren Garvey
True Apparel Company
617-848-3740
Email us Here

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