Product Publicity For The Practical But Peculiar: PR Firm's Unique Media Marketing Caters To Creative Consumer Products

Spread The News PR generates media exposure for the funny yet functional.

Lawrence, Kansas (PRWeb) February 21, 2007 -- Spread The News PR is a company that has really carved a unique niche for itself in the business world over the past decade - and that uniqueness is now proving to be more and more beneficial to an increasing number of businesses and media outlets nationwide. Since 1996, Spread The News Public Relations, Inc. has specialized in generating widespread media exposure for products, businesses, experts and websites all over North America. However in recent years, Spread The News PR is becoming more well known for creating that exposure for the most novel and even wacky product lines from companies all around the world.

Spread The News PR has launched media exposure campaigns for a wide array of products: home & garden, consumer electronics, automotive accessories, sports & recreation, health & medical products, and even many experts and websites. Just a few examples of successful Spread The News PR campaigns for creative products have been:

The media are always looking for interesting and entertaining feature content for their readers and viewers, and we seem to have a lot of clients whose products provide that entertainment factor.

• Fish n Flush - www.fishnflush.com - A California company whose product is a fully-functioning toilet tank that also doubles as a clear aquarium or terrarium.
• Puzzle Floor - www.puzzlefloor.com - A Canadian company with over-sized puzzle-like pieces of wood flooring that add a unique look to homes & businesses.
• Shavemate - www.shavemate.com - A line of all-in-one razors that dispense shaving cream right from the handle of the razor.
• Kyocera Ceramic Kitchen Products - www.kyoceraadvancedceramics.com - A line of kitchen products with blades that are made from hardened ceramic, not steel.
• LiteCubes - www.litecube.com - Plastic ice cubes that sport lights inside that illuminate drinks and provide innovative decorations at social functions.

From Proactive To Reactive Media Exposure

Spread The News PR President Todd Brabender, a former media person himself from the 80's and 90's, says what his company provides is a very mutually beneficial, reciprocal relationship with the media. "The media are always looking for interesting and entertaining feature content for their readers and viewers, and we seem to have a lot of clients whose products provide that entertainment factor."

Spread The News PR makes extensive proactive pitches to media contacts day in and day out, but in recent years, more and more media exposure placements they get are reactive, meaning many media now come to them unsolicited seeking creative content for upcoming print issues and broadcast shows. Spread The News PR has had their clients mentioned on thousands of radio shows & TV newscasts, and in newspapers, magazines and websites all over North America. Brabender stresses that his company doesn't launch campaigns for products in development, it has to be a product that is ready for market and can be purchased by consumers either online, by phone or in retail venues.

For more information about Spread The News PR go to: www.spreadthenewspr.com or contact 785.842.8909

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