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World Health Organization IMPACT to be Co-Located with Third Global Forum on Pharmaceutical AntiCounterfeiting

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As Reconnaissance International's third Global Forum on Pharmaceutical AntiCounterfeiting™ approaches, the event's value to participants has been boosted by the World Health Organization's decision to hold its IMPACT Technologies meeting at the same location the day the Forum opens. http://www.pharma-anticounterfeiting.info/

(PRWeb) February 5, 2007 -- As Reconnaissance International's third Global Forum on Pharmaceutical AntiCounterfeiting™ approaches, the event's value to participants has been boosted by the World Health Organization's decision to hold its IMPACT Technologies meeting at the same location the day the Forum opens. http://www.pharma-anticounterfeiting.info/

The Global Forum is established as the leading meeting for the community of stakeholders involved in combating counterfeit medicines. The Forum brings together the widest range of concerned parties, including pharmaceutical companies, national drug regulators, patients' representatives, healthcare professionals, pharmacists, distributors and authentication & anti-counterfeiting service providers. http://www.pharma-anticounterfeiting.info/ With stimulating and often provocative papers, this encourages creative discussion of the best ways to combat pharmaceutical counterfeits. Specific initiatives have followed from each of the two previous Global Forums, demonstrating the value of this unique approach.

An indirect outcome of this approach to involving all the stakeholders has been the wide-ranging membership of IMPACT, the WHO's new International Medical Products AntiCounterfeiting Taskforce, which had its first general meeting in November 2006. IMPACT's members include many who have participated in one or both of the first two Global Forums, held in Geneva and Paris respectively.

One of IMPACT's first initiatives is to convene a meeting to examine coding and tracking anticounterfeiting technologies that could be used in two pilot projects it is aiming to run. In a move designed for the advantage of participants, WHO has now arranged to hold this IMPACT Technologies meeting at the Corinthia Towers in Prague, Czech Republic, on March 13 2007. This is the same venue as the third Global Forum which starts on the evening of March 13 with a reception in the anti-counterfeiting exhibition.

The theme for this third Global Forum is Making AntiCounterfeiting Policy Effective, selected to focus participants on the need to ensure that the recent public sector and pharmaceutical industry policy initiatives move beyond talk and into action. To this end, the programme includes sessions on the drivers for pharmaceutical anti-counterfeiting activity, integrating technology into anti-counterfeiting strategy, new procedures for combating counterfeits and good practice in anti-counterfeiting strategy.

Speakers are drawn from around the world, with particular interest being shown in the opportunity to learn more about Malaysia's Meditag® authorised products project, China's fleet of mobile forensic labs and India's new enforcement and punishment regime to combat counterfeit medicines.

About Reconnaissance:

Reconnaissance International is the leading publisher and consultant in authentication and anticounterfeiting technologies and systems. It produces a range of monthly industry newsletters, including Authentication News™, and has reported on the specific issues of pharmaceutical anticounterfeiting for several years, as well as organising a series of pharmaceutical anticounterfeiting events. It also provides the secretariat for the International Association (IHMA), and has offices in London UK, and Oregon, USA.

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Astrid Mitchell
Reconnaissance International
+44 1434 344032
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