The Blog Squad revamps the Rich Writers Blog aimed at inspiring and enriching authors.
(PRWEB) February 14, 2007 -- Edita Kaye and Troy White are experts in giving smart advice to writers. Their website, www.RichWriters.com, along with their blog, www.RichWritersBlog.com inspires authors seeking a better, smarter way to write and become successful with their work.
So when it came time to launch their blog, www.RichWritersBlog.com , they sought out expert advice from The Blog Squad, Patsi Krakoff, Psy. D. and Denise Wakeman.
The authors of the Rich Writers Blog wanted to provide a platform for conversations with the many aspiring and published authors who struggle to find appropriate rewards for their valuable work. Ms. Kaye and Mr. White knew that a blog was perfect to bring together their many resources and the authors who would benefit.
The Blog Squad helped Kaye and White maximize the blog features and design, and strategize for traffic and maximum audience participation.
"We were looking to make our blog a rich resource for writers and authors," said Edita. "In this case the Blog Squad's expertise and background with Typepad and blogs saved us untold hours of trying to figure things out."
Kaye and White have teamed up to give both the female and male perspectives to writers. Kaye feels that "too often writers don't think that their words can lead to wealth. We want to show them that they are wrong. There are literally thousands of ways writers enjoy wealth from their words," said Kaye
"Riches in the form of money is one way. But riches in prestige, in enhanced career opportunities, riches in personal satisfaction...this is our goal and this is our message!"
White adds, "I have been blogging for 3 years and recently received favorable praise from Forbes. Few writers realize the leverage they have with their words: I have leveraged my blog and the Forbes mention into numerous media, books and home study courses. Having the Blog Squad help with the design of the Rich Writer blog will ensure we get enough exposure to help writers get the success they are seeking through multiple sources of media."
"Like Ms. Kaye and Mr. White with their blog, many professionals simply don't know how to use the features of their blogging software," explains Ms. Wakeman, "So their traffic becomes stagnant, their content difficult to navigate, and they don't convert readers to clients."
Blogging software doesn't require any special tech skills so any professional can put up a blog and start posting articles. Unless the professional knows how to use and optimize a blog for business, it becomes one more chore to do, rather than a source of new clients and revenue.
The Blog Squad provides blog makeover programs through www.fixmyblog.com.
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Known as The Blog Squad, Denise Wakeman and Patsi Krakoff, www.BlogSquad.biz, are authorities in helping independent professionals and small businesses to grow and prosper through optimizing their blogs. Between them, they have 10 blogs they post to on a regular basis covering topics from Internet marketing, blogs, ezine marketing, writing and marketing books through a blog, plus several private blogs for clients and programs they teach. The Blog Squad are co-authors of "Build a Better Blog: The Ultimate Guide to Boosting Your Business with a Professional Blog" and "Confessions of a Reluctant Blogger: From Boring to Brilliant in 30 Days", and keepers of the site, www.buildabetterblog.com.
They host a weekly Internet radio show, Blogging and Beyond on VoiceAmerica channel Thursdays at 11 a.m. ET. For more information visit http://www.fixmyblog.com or contact Patsi Krakoff, patsi(at)blogsquad.biz or Denise Wakeman, denise(at)blogsquad.biz
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