Content-targeted sponsored links innovator expands opportunities for advertisers to reach top verticals.
New York, NY (PRWEB) March 8, 2007 -- Continuing its recent momentum, Pulse 360 Inc., the content-targeted sponsored links innovator, today announced that it has further expanded its network of quality partners through a new sponsored link distribution agreement with interCLICK, a transparent advertising network. Today’s news comes on the heels of several recently announced sponsored link distribution agreements with publishers, including Q-Phrase, Bloggerland and BoardCentral.com.
“We’re excited to see continued demand for Pulse 360’s highly relevant content-targeted sponsored links as an effective way for publishers to monetize their Web sites,” said Mark Josephson, president of Seevast, Pulse 360’s parent company. “interCLICK has developed a unique network and we believe advertisers will see the value-add this partnership brings.”
Pulse 360 will distribute content-targeted sponsored link advertisements on interCLICK’s targeted advertising network, specifically in popular verticals such as Auto, Entertainment, Finance and Sports.
“Online advertisers struggle over knowing where their advertisements are being placed,” said Michael Katz, managing partner of interCLICK. “Through our partnership with Pulse 360, advertisers will have more control over where their sponsored link advertisements run, providing them greater flexibility and highly targeted placements.”
About Pulse 360
Pulse 360’s sponsored links are distributed to the Web’s best sites. Pulse 360 offers advertisers the most options for targeting their campaigns, including by context, behavior, location and demographics. For more information, please visit http://www.pulse360.com. Pulse 360 is a division of Seevast Corporation. For more information, please visit http://www.seevast.com.
About interCLICK
interCLICK is the only truly transparent ad network, consisting of over 2,000 websites. interCLICK allows advertisers to choose which publisher sites they want their ads to run on in an easy to use interface and then reports the delivery and performance per site. By reporting performance of each placement, the advertiser runs highly efficient campaigns and maximizes their ad spend. Along with standard IAB sizes, interCLICK also offers many different rich media formats developed in house and a suite of different targeting options. For more information, please visit http://www.interCLICK.com.
Contacts:
Euro RSCG Magnet
Jessica Grutkowski
212-367-6804
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