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MarketStance Adds Application Developer to Expand Web-based Product Offerings

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Aaron W. Mayfield has joined MarketStance, a leading business information and analytical services firm specializing in the US insurance industry, as application developer to assist the company in expanding its web-based product offerings.

Middletown, CT (PRWEB) June 13, 2007 -- Aaron W. Mayfield has joined MarketStance (www.marketstance.com), a leading business information and analytical services firm specializing in the US insurance industry, as application developer to assist the company in expanding its web-based product offerings.

Mayfield is an experienced software engineer, application developer and report designer. Most recently he has been serving as a MicroStrategy engineer and consultant. Among his clients was BI-LO, a grocery retailer, for whom his responsibilities included schema design, requirement gathering, report development, user training and report/system documentation for the firm's MicroStrategy reporting environment and data warehouse data integrity efforts. Previously, he served as senior report developer and application administrator working on multiple business intelligence applications within a large grocery retailer. Mayfield has also been staff scientist with Mercer Engineering Research Center in Georgia, serving as an application developer for the U.S. Air Force at Robins Air Force Base. Mayfield is one of a relatively small community of MicroStrategy Certified Engineers.

"Aaron's experience and his credentials are exceptional. His addition to the MarketStance team equips us to move more purposefully in the development of several web-based products. These will provide the functionality our clients need in an easy to deploy and use platform. They will also open the door to additional functionality and features valuable to companies looking to compete more effectively in the softening market place," says Wayne Buck, Ph.D., and chief operating officer of MarketStance.

Mayfield holds a Bachelor of Science in Management Information Technology from Macon State College in Macon, Georgia and a Master of Science in Management Information Systems from Nova Southeastern University, Ft. Lauderdale, Florida.

About MarketStance
MarketStance (www.marketstance.com) integrates economic and business demographics with insurance data to provide an up-to-date market information resource for firms operating in the insurance market. The company additionally provides highly skilled analytical consulting services that are enhanced by an in-depth understanding and experience in insurance.

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JEANNE HOTCHKISS
MarketStance
860-704-6391
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