Volkswagen of America Announces 'TouaregAdventure'

Touareg consumer showcase taking place in Moab, Utah at www.TouaregAdventure.com.

It will run through the end of October at which time we'll evaluate it. If we're happy with the results we will extend it into year two, which is our inclination at this point anyway.

Moab, Utah (PRWEB) June 21, 2007 -- Volkswagen of America announced the launch today of a new consumer showcase for its award-winning SUV, the Touareg, entitled "TouaregAdventure". The three-day, guided, off-road immersion packages a Touareg, guide, two nights at the Sorrel River Ranch Resort, and takes place off-road in Moab against the best 4WD trails and most challenging terrain on the planet.

TouaregAdventure, which takes place in twelve separate three-day sessions and is limited to sixteen people per session, operates on a limited schedule through October 2007. The Volkswagon of America sponsored retreat that promises to "Wow your Inner Warrior" has already sold out the first four of the twelve sessions offered in 2007. All interested parties are encouraged to visit the website at TouaregAdventure

Steve Keyes, Volkswagen brand communications director, said Volkswagen is inviting current owners and prospects through a variety of promotions including dealership-run initiatives. "The first couple of sessions are sold out," Keyes said, in a phone interview from Moab. "It will run through the end of October at which time we'll evaluate it. If we're happy with the results we will extend it into year two, which is our inclination at this point anyway."

An all-inclusive experience, TouaregAdventure requires a fee of $2,000 per participant (airfare not included) and includes an advance welcome kit, resort lodging (single occupancy) and meals at the Sorrel River Ranch, wine with dinner and drinks from the bar, airport shuttles to and from Grand Junction, CO, and Canyonlands Field, Moab, Utah, and three days of guided off-road adventure in Volkswagen Touaregs which are provided.

To reserve your space as a participant, or receive more information about TouaregAdventure, visit TouaregAdventure or call 877-420-2007. Group inquiries are always welcome.

For more information contact Jessica Carr, at (360) 872-0032.

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