Today SVP Worldwide, owner of SINGER(R), HUSQVARNA VIKING(R), and PFAFF(R) sewing machine brands, announced the introduction of www.myembroideries.com. With a click of a mouse, sewers can now download one, two, twenty or an entire collection of professional designs from SINGER, HUSQVARNA VIKING, PFAFF, CACTUS PUNCH(R), and INSPIRA(R). Myembroideries.com provides over 17,000 elite embroidery designs from the best international designers, top licensees, digitizers and sewing celebrities.
HAMILTON, Bermuda (BusinessWire EON) September 17, 2007 --
Today SVP Worldwide, owner of
SINGER®, HUSQVARNA VIKING®,
and PFAFF® sewing machine brands, announced
the introduction of www.myembroideries.com.
With a click of a mouse, sewers can now download one, two, twenty or an
entire collection of professional designs from SINGER, HUSQVARNA VIKING,
PFAFF, CACTUS PUNCH®, and INSPIRA®.
Myembroideries.com provides over 17,000 elite embroidery designs from
the best international designers, top licensees, digitizers and sewing
celebrities.
“SVP Worldwide’s
market and innovative leadership is increasing the popularity of sewing
throughout the world,” said Don Fletcher, CEO
of SVP Worldwide. “With the opening of
myembroideries.com, consumers can find everything they have ever dreamt
of embroidering, all at a competitive price and with the support that
only the world’s largest sewing machine
company can provide.”
Sewers, notorious for pulling late-into-the-night creativity sessions,
can download top-quality embroidery designs and purchase them by credit
card any time of day or night.
-
Once on myembroideries.com, consumers may search the entire collection
of popular designs or filter their search by price, design type, size
or brand.
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Local sewing machine dealers are identified simply by clicking on a
map. The sales credit for site shopping goes back to the local dealer
allowing sewers to show brand loyalty and support of their local
retailers without ever leaving home.
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Embroidery designs, available in multi-formats for easy use in all
sewing machine brands, can be downloaded to the sewers computer, USB
stick, CD or even directly to the sewing machine, if this option is
available on the machine.
-
The password protected “My Homepage”
allows sewers to see their favorite designs, view their purchasing
history, select their favorite dealer and manage their personalized
account.
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When viewing designs, sewers can select their favorite thread brand to
view designs in palettes they prefer or access educational helps such
as types of needles or proper stabilizer for different fabrics.
“Everyone from the beginning sewer to the
advanced enthusiast will find the design they are looking for at
myembroideries.com,” said Brad Hunsaker,
Global Vice President of Sales and Marketing for SVP Worldwide. “Myembroideries.com
is the result of combining the previous leading embroidery web shops
into one site that is convenient, inspirational, educational and easy to
navigate.”
Individual designs available at myembroideries.com range in price from
$7 to $30 depending on the brand and size of the design, while
collections range in price from $25 to $119. Visitors to
myembroideries.com are treated to special offers and design promotions
all of which will entice them to add to their design stashes.
About SVP Worldwide®
SVP Worldwide, a global company headquartered in Hamilton, Bermuda and
doing business through its affiliated companies in over 190 countries,
specializes in the design, manufacture and sale of high quality
household sewing machines and related products under the SINGER,
HUSQVARNA VIKING, and PFAFF brand names. For more information about the
Company and the company’s brands view the
following websites: www.svpworldwide.com,
www.singerco.com, www.pfaff.com,
and www.husqvarnaviking.com.
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