Listrak Offers Free Webinar with Special Guest Paul Gillin

Leading email marketing service provider hosts exciting online seminar on social media marketing

Lititz, PA (PRWEB) November 17, 2008 -- Listrak, a leading email marketing solution provider based near Lancaster, PA, announced that it is hosting a free webinar entitled "Secrets of Social Media Marketing" on Wednesday, Dec. 3, at 1:00 EST. The webinar will be lead by Paul Gillin, author of Secrets of Social Media Marketing and former editor-in-chief of Tech Target, one of the most successful new media entities to emerge on the Internet. Attendees will learn how to promote their business using social networks such as Twitter and Facebook, and will also receive tactical tips on the best way to reach and expand their audience using these outlets. Space is limited, so register today at https://www1.gotomeeting.com/register/122466190.

Social media has taken the business world by storm. The compelling speed, cost-effectiveness, and customer engagement benefits of social media campaigns are rewriting the rules of marketing. But so much is happening so fast that it's impossible to keep track of all the options. Listrak's webinar with Paul Gillin will cover how to create effective social media campaigns using a disciplined approach to setting strategy, choosing tools, and building customer affinity. Listrak experts Matt Elliott, Director of Client Services, and Brent Shroyer, Product Manager, will join in the discussion.

Secrets of Social Media Marketing

Listrak will be giving away 50 free copies of Paul Gillin's new book Secrets of Social Media Marketing. To be eligible for the drawing, simply register and attend the hour long webinar.

Registration is free, but is limited. To register, visit www1.gotomeeting.com/register/122466190.

About Listrak
Listrak is an Email Service Partner to world-class organizations such as Motorola, The Islands of the Bahamas, eMarketer, Bernard Hodes, Boston Symphony Orchestra, PR Newswire, Wolfgang Puck Fine Dining, and L'Oreal. Our hosted email marketing software allows permission-based marketers to manage, send, track and grow their email marketing investment. We deliver email marketing intelligence through our intuitive web-based application. Leading marketers have come to rely on this intelligence to better manage email in their multi-channel marketing mix. To learn more about the many ways Listrak can strengthen your email marketing campaigns, or to sign up for a 20-minute web-based tour, visit www.listrak.com.

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