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Enprecis Selects SwiftKnowledge to Source Their Business Intelligence Functionality

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SwiftKnowledge, a premiere business intelligence solutions company was the company of choice for Enprecis, primarily due to the toolset functionality and SwiftKnowledge's OEM Partnership offerings. Enprecis is now able to offer the SwiftKnowledge software functionality as its own embedded branded solution to the Enprecis customer base.

Bellevue, WA (PRWEB) April 16, 2008 -- Many of us as consumers are familiar with the concept of customer satisfaction surveys with the goal of providing a feedback loop to enhance design and innovation; however, how many realize the importance of the timing of this information for manufacturers? Manufacturers reap the benefits of solutions from Enprecis, a Bellevue market research company that provides timely and useful consumer insight about product quality and customer satisfaction; helping clients identify areas of opportunity, as well as providing validation of concern resolution efforts. The Enprecis suite of products play a key role in manufacturer's Quality Assurance Programs and ultimately their product and customer satisfaction rankings.

"Our clients are companies that represent excellence and demand excellence from their suppliers. As part of our solution we provide to award winning companies, we use the SwiftKnowledge platform. It allows us to manage multiple disparate data sets and combine them to paint a picture of the market, learn what the trends are, then analyze the data to draw conclusions necessary to take action," said David Brondstetter, President and COO, Enprecis, Inc.

In addition to the multi-channel capabilities of the Enprecis data collection process, the data collected from consumers is driven by an intelligence engine that focuses on issues relevant to each individual consumer with the ability to gain deeper knowledge where necessary. In addition, the SwiftKnowledge technology allows actionable information to be identified rapidly by users of the system. That capability along with Enprecis' proprietary, verbatim comments collection process lets users view detailed verbatim consumer comments by concern type to best identify problems, intervention strategies and opportunities for future product innovation. The result is a comprehensive solution that provides real value in real time.

According to Brondstetter, SwiftKnowledge is a key part of the solution they provide to many clients. The platform empowers clients to make decisions based on the data by providing them with the mechanism to get to the information they need quicker. "Our clients can't wait around for months to determine what their customers are saying and what the data means. In the world of data analysis, an answer typically leads to another question, then another and another. Utilizing this platform, in real time, we can dig deeper to get to the answers we need, without spending weeks on the same process. It provides efficiency and a real time experience that we haven't seen with other platforms."

"What makes this partnership so compelling", said Daniel Moloney, President and Co-Founder of SwiftKnowledge, "is the combination of an intelligent, multi-channel collection process of survey data on the front end with an intelligent, multi-channel delivery of intelligence on the back end that can be used directly by the engineers and marketers alike to get what they need, when they need it. Rapid response to market feedback is critical to competitive success."

About SwiftKnowledge, Inc.
SwiftKnowledge, Inc. is a Minneapolis based business intelligence software and services company. They have revolutionized the business intelligence market with patented technology and an integrated, powerful, web based analytic solution designed specifically for non-technical end-users. This simple to use, yet sophisticated application allows immediate, secure and customized access to multiple data sources for analysis, reporting and performance management. The core application is on version 8.0 release with over 200 installations and an estimated 10,000 users on a global basis. For more information, contact Shelly Basalla, at 952-516-7448 or visit us online at www.SwiftKnowledge.com

About Enprecis
Based in Bellevue, Washington, Enprecis is an evolutionary company specializing in Consumer Insight initiatives for manufacturers. Complex, branch logic surveys and "best in class" reporting and analytics functionality allow manufacturers to perform penetrating marketing research, without having to pay for extensive surveys or make big investments in business intelligence software that takes years to implement. Enprecis delivers an essential component of product innovation and strategy development unique to the industry. For more information contact Ashley Farrington, Director of Marketing at 425-890-0025 or visit us online at www.enprecis.com.

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Shelly Basalla
SwiftKnowledge, Inc.
9525167448
Email us Here

Enprecis SwiftKnowledge Press Release
Uploaded: Apr 6, 2008
File Name: SwiftKnowledgeEnprecis.pdf

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