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Save the Date! Brighter Minds & PlayFirst Bring Wedding Dash® to Retail

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Brighter Minds Media, LLC (Brighter Minds), in conjunction with PlayFirst, Inc., today announced the retail release of Wedding Dash®, an engaging wedding simulation game from the publisher of Diner Dash®.

Columbus, OH (PRWEB) April 4, 2008 -- Brighter Minds Media, LLC (Brighter Minds), a wholly owned subsidiary of Brighter Minds Media, Inc. (TSX: BRI.V), in conjunction with PlayFirst, Inc., the leading publisher focused exclusively on casual games, today announced the retail release of Wedding Dash®, an engaging wedding simulation game from the publisher of Diner Dash®.

"Wedding Dash combines the best elements of highly addictive time-management with the humorous aspects of pulling off the perfect wedding reception," noted Emily Schaeff, Marketing Director, Brighter Minds. "Everyone has so many fun stories and memories from the countless weddings they have attended. We hope to use the retail release to reach out to that market. Anyone planning a wedding or thinking about planning a wedding will definitely get a kick out of Wedding Dash!"

Featuring all the hilarious ups and downs of wedding day drama, in Wedding Dash, players tackle everything from picking the perfect cake to breaking up catty bridesmaids -- all in the quest to help Quinn, the aspiring wedding planner, make wedding bells ring. Since the title's release online, Wedding Dash has been amassing praise from millions of fans worldwide, including critics from Wired, USA Today, and the Associated Press.

"Wedding Dash is the first title to extend PlayFirst's hit Diner Dash brand by introducing a new character, setting and storyline to a game millions love," said Rich Roberts, Vice President, Sales and Business Development, PlayFirst. "PlayFirst is committed to making quality games for everyone, including people who may not have access to the Internet. Just in time for the wedding season, players can now pick up this hit title at their favorite retail store."

Wedding Dash can be found at select retailers nationwide beginning April 2008. Review copies are available now -- please contact emilys@brightermindsmedia.com for more details.

About Brighter Minds Media, LLC
Brighter Minds is a publisher of online and multimedia products for the entire family with a focus on creating wholesome and educational online games for children. Brighter Minds is also proud to offer a popular line of retail products including software, DVD games and books which are available at major retailers across the United States and Canada. All of the company's products incorporate well-known brands such as Bob the Builder, Caillou, Marvel Heroes and DC Heroes characters, Jurassic Park, PBS Kids and Cartoon Network. Brighter Minds is based in Columbus, Ohio and is publicly traded on the TSX Venture Exchange (TSX: BRI.V)

About PlayFirst, Inc.
PlayFirst is the leading publisher focused exclusively on casual games. Committed to building shared casual game experiences around lasting original brands, PlayFirst games are rich in gameplay, story and character. PlayFirst works with talented internal and external developers to bring mass market games to multiple platforms, including PC, Mac, mobile, handheld and console. The company's portfolio includes the world-renowned Diner Dash® franchise, as well as top-selling games such as Wedding Dash®, Chocolatier®, and Dream Chronicles®. Founded in 2004, PlayFirst is funded by Mayfield Fund, Trinity Ventures, Rustic Canyon Partners and DCM. For more information visit www.playfirst.com and www.dinerdash.com.

PlayFirst, Wedding Dash, Diner Dash, Chocolatier, Dream Chronicles, and all related titles, logos, and characters are trademarks of PlayFirst, Inc. and are registered in the U.S.

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Emily Schaeff
Brighter Minds Media
614-430-3021
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Wedding Dash
Uploaded: Apr 2, 2008
File Name: WeddingDash.png

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