How-To video site Howcast.com joins TubeMogul Distribution Network; Contributors get Web's best video analytics.
Emeryville, CA (PRWEB) April 23, 2008 -- Amateur and professional creators of how-to videos can now instantly upload their latest works of genius to Howcast.com in addition to 14 of the most popular video sharing sites and track their web performance thanks to a new distribution partnership announced today between TubeMogul and Howcast.
TubeMogul is the web's most popular online video distribution and analytics company. Howcast is a new online video site offering consumers entertaining and informative how-to videos and guides founded by YouTube and Google Video veterans.
Under the new partnership agreement, TubeMogul users can post videos to Howcast with the click of a box. They can upload a video once to TubeMogul, automatically deploy it to the top video sharing sites, and then track daily viewing trends and statistics for all of their videos online -- giving them the most comprehensive understanding of when, where and how often videos are watched. Users who are producing tutorials have the ability to reach an audience specifically interested in instructional content at Howcast.com, a site tailored for the instructional video viewing experience.
"Partnering with TubeMogul is a great opportunity to expand our library of high-quality, instructional content," said Jason Liebman, co-founder and CEO of Howcast. "TubeMogul will make it much easier for creators of quality instructional video to reach and connect with their audience."
TubeMogul CEO and Co-Founder Brett Wilson added: "Our customers requested that we had to add Howcast to our network, and I can see why--Howcast has really tailored their player and destination site to meet the needs of instructional content, which is hugely popular."
About TubeMogul
TubeMogul is an online video distribution and analytics company serving video producers large and small who need independent information about video performance on the Internet and an easy way to deploy their work to the Web's top video sharing sites. TubeMogul's analytic technology aggregates video-viewing data from multiple sources to give video producers improved understanding of when, where and how often videos are watched, measure the impact of marketing campaigns, gather competitive intelligence, and share the data with colleagues or friends. The company's Load & Track service allows users to upload videos once to TubeMogul and automatically deploy them to as many of the top video sharing sites as they want, within the users' specified accounts.
For more information, contact:
David Burch
david@tubemogul.com
+1 510 868 4860
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