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Vogue.TV Announces First Ever Viewer's Choice Fashion Awards for Annual Costume Institute Gala in New York City

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Voting on "Superheroes" Fashion Gives Visitors a Chance to Win Exclusive Prizes

New York, NY (PRWEB) May 6, 2008 -- Every year the celebrity-filled Costume Institute gala at the Metropolitan Museum of Art draws fashion's most elaborate red carpet eye candy. While anticipation is always high, this year's theme, Superheroes: Fashion and Fantasy, promises to be extra special and Vogue.TV will let web audiences vote on their favorite celebrity attire. Will Julia Roberts emulate the iconic look of Wonder Woman? Will George Clooney, already a hero in many a woman's fantasy, express his favorite fictional character?

Starting Friday, May 9th Vogue's online broadband entertainment network, Vogue.TV, will allow web voters to view photos from the red carpet for an entire week. Participants will also get the chance to enter for exclusive prizes like two round-trip tickets on JetBlue Airlines, a $2,500 shopping spree at J. Mendel, and a free two night stay at The Lowell Luxury Hotel in New York City.

The top-rated costumes, dresses, hair, make-up and more from The Costume Institute gala at The Metropolitan Museum of Art will be featured in a future issue of Vogue.

To learn more about Vogue's first ever Viewer's Choice Awards, visit Vogue.TV/Superheroes today.

About Vogue.TV

Vogue.TV is a broadband entertainment network that features original video programming covering fashion and lifestyle with behind-the-scenes access and interviews, plus the ability for consumers to shop directly from the shows. Users are able to browse and buy products as they look at hundreds of ads or shop while they watch episodes of "Behind the Lens," "60 Seconds to Chic," and "Trend Watch." Video runway fashions from the current season can be shopped and viewed on "The Collections." For more information please visit Vogue.TV

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Elissa Lumley
Conde Nast Publications
212-286-2225
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