ROC20 provides antioxidant-fortified alternative to high calorie beverages.
Buena Park, CA (PRWEB) May 16, 2008 -- NUTRILITE® introduces ROC20 Antioxidant Enhanced Drink Mix. A clinical study on professional athletes shows ROC increasing antioxidant levels by 68 percent and a 133 percent increase in total antioxidant status.
NUTRILITE ROC2O helps protect cells inside and out by providing an antioxidant blend of vitamins and Red Orange Complex (ROC), which has been shown in clinical studies to combat increased free radical damage brought on by physical activity, environmental factors, and daily diets high in trans fat, corn oil, red meat, and other fatty foods. Free radical damage can lead to muscle fatigue and decreased physical performance
"We are excited to include ROC20 in Nutrilite's sports nutrition line. It provides a convenient way to obtain additional antioxidant protection for people who don't consume an ideal diet rich in antioxidants, or those whose antioxidant levels are affected by exercise," says Brian Geers, Manager - Health Marketing for Quixtar.
NUTRILITE ROC20 is available exclusively from Quixtar Independent Business Owners in the United States and Canada or by visiting www.quixtar.com. It is available in easy-to-use stick packs with tasty peach and mandarin orange flavors. When mixed with water, NUTRILITE ROC2O is a low-calorie (less than 20 calories per stick), antioxidant fortified-alternative to juice, soda, and other drinks.
About Nutrilite
Nutrilite is the world's leading brand of vitamin, mineral, and dietary supplements, based on 2006 sales. Nutrilite is so committed to total quality control of its plant concentrates from seed to tablet, it's the only global vitamin and mineral brand to grow, harvest, and process plants on its own certified organic farms,* located in California, Washington, Mexico, and Brazil.
Nutrilite products are available exclusively through Quixtar Independent Business Owners (IBOs) in North America and Amway business owners internationally. For more information on Nutrilite products, history, farming and manufacturing practices, visit Nutrilite.com. To order Nutrilite products, visit Quixtar.com.
*Based on 2006 sales in a survey of global vitamin and dietary supplement brands conducted by Euromonitor International.
About Amway and Quixtar
Based in Ada, Mich., Amway is one of the leaders in the US$80 billion global direct-selling industry. Established in 1959 as a seller of household cleaners, Amway expanded and diversified over the years and today sees its sales led by NUTRILITE vitamin and mineral supplements and ARTISTRY skin care and cosmetics. Global sales for Amway and affiliated companies exceeded $7.1 billion in fiscal 2007. In North America, the Amway Global opportunity operates as Quixtar North America. Amway has helped millions of people lead better lives through consumer products, business opportunities and generous sharing with the One by One campaign for children.
CONTACT: Anna Bryce, 616.787.6482, anna_bryce @ quixtar.com.
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