New tools allow users to sort filter and share company information- becoming critical part of day-to-day prospecting.
Columbus, OH (PRWEB) April 1, 2008 -- There’s no reason to go to multiple sites, spending precious time and money to research, collect and organize company profiles. Manta.com (www.manta.com) offers detailed, up-to-date intelligence on 45 million company profiles worldwide.
“Users come to Manta.com for deep, fresh company knowledge in order to compete smarter and win more business faster,” said Pamela Springer, president and CEO of ECNext, the parent company of Manta.com. “We listened, learned and responded quickly to our users,” Springer added.
Most Manta.com users are from small-to mid-size companies with limited time and budgets to conduct prospecting research, identify revenue opportunities or compete adequately. Having accurate, up-to-date information on companies is critical for every person in business but not always easy to find when you're a small to mid sized business owner, sales representative, job seeker or anyone performing company research.
Getting a complete picture of a company's structure, financial health, products, locations and competitors can be a challenge. "Time to insight accelerates time to execution," says John Blossom, president and senior analyst at Shore Communications Inc. and industry expert in content publishing, content technology and knowledge management.
Jeff Hampel, principal of 361 Degrees Media, a media buying, planning and placement firm and Manta.com user, says his team uses Manta.com because “they have to be accurate” in prequalifying clients.
Armed with relevant statistics on companies--such as revenue; employee size; geographic distribution and location; market; industry; products; line of business, and public and private status--smarter users can compete better.
“Ninety-two percent of sales representatives are not adequately prepared for sales calls,” said Gerhard Gschwandtner, founder and publisher of Selling Power. Manta.com shortens the sales cycle, removes cost and elevates sales opportunities faster with detailed information all in one place. The consulting firm Accenture reported that sales representatives spend on average two hours a day looking for company information—and 50 percent of the information gathered is useless, according to Gschwandtner.
Manta.com users now have easier access to company information to enhance pre-call data collection, sales prospecting and opportunity analysis than ever before. Having this level of detail makes users more prepared.
With recently improved sorting and filtering criteria added to Manta.com’s easy-to-use CRM tools, business users get more focused company information to define opportunities and goals and improve speed to sale. Building sales pipelines, aligning with partners, improving geographic reach—all are free to anyone anywhere, without installing any software.
Greater reliance on online business information speeds up the sales cycle and reduces expense. “In the past 10 years, face-to face selling has gone from 40 percent down to 10 percent,” said Gschwandtner. “I see Manta as a reliable source for improving daily productivity and workflow, shortening sales cycles and removing costs from face-to-face selling.”
Manta.com users take an active role in developing and enhancing this leading business research site. Manta.com content is supplied by 3,000 global premier information authorities and is integrated into one, easy-to-use site accessible by anyone from anywhere.
About Manta
Manta.com, ECNext’s premium business information portal, is the authority for finding 45 million free small to large company profiles worldwide—and their related industries and products. Empowered with CRM tools, business users dive deep for fresh company knowledge. Manta.com is the prevailing destination to connect with community, collaborate, manage and share company intelligence. By leveling the playing field, Manta prepares users to compete smarter, accelerate sales prospecting and partnering and identify revenue opportunities faster.
About ECNext
ECNext is a Columbus, Ohio-based, online media company that operates more than 50 premier business websites for business publishers. These websites serve end users such as business decision makers, entrepreneurs and business professionals seeking information and resources to help them make well-informed business decisions. Through these sites, ECNext offers millions of articles, reports, graphs, chapters, executive profiles and business resources. In making this premium content available via the open Web, it can be accessed on demand through a pay-per view purchase, subscription license, or free registration.
Contact:
Paula Volio
eMarketing Manager
ECNext
614-682-5106
pvolio @ ecnext.com
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