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Informative Object-Oriented Data Management Webinar Offered by Objectivity

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Software developers will learn about object-oriented database management systems.
What to Do When the Best of Breed Isn't Enough: Exploring Database Management Technologies

Sunnyvale, CA (PRWEB) June 12, 2007 -- Supporting growing demand for information about object oriented technology and its real-time data management platform Objectivity/DB®, Objectivity, Inc. today announces the continuation of its series of complementary educational webinars. The next in this series "What to Do When the Best of Breed Isn't Enough: Exploring Database Management Technologies" helps software developers and system architects understand how and when to use the most effective database management system for their object oriented application development. The webinar will present object-oriented (ODBMS) and relational database (RDBMS) technologies and discuss the merits and advantages of each.

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Experts will compare ODBMS and RDBMS technologies and discuss when you should consider using ODBMS. They will also examine the Objectivity/DB platform--the only ODBMS that is fully distributed--and its ability to store and manage complex information as objects while enabling high performance applications to be built with virtually unlimited scalability, reliability, availability and flexibility.

Tuesday, June 26 at 12 noon EDT
This online webinar is scheduled for Tuesday, June 26, 2007 at 12 noon EDT / 9:00am PDT / 5:00pm GMT. To obtain additional information or register for this webinar, please visit http://www.objectivity.com/pages/webinars/default.asp.

Object-Oriented Webinar Presenters and Bios
Presenting from Objectivity will be Mr. Brian Clark, vice president, technical services, Lenny Hoffman product requirements manager and principal consultant and Todd Stavish senior systems engineer. With more than 30 years of software industry experience, Mr. Clark is responsible for all systems engineering and professional services for Objectivity's customer base. Prior to joining Objectivity in 1989, he worked at Automation Technology Products. Previously Mr. Clark was with project management services at International Computers Limited, one of Europe's leading computer companies at the time. Recently Mr. Clark was among four speakers invited to present at the inaugural National Visualization and Analytics Center (NVAC) Consortium. His presentation covered building data fusion management solutions for real-time, mission-critical intelligence fusion and scientific applications. Brian will share his thoughts about solutions for storing and managing very large volumes of complex data for event and relationship processing.

Also presenting for Objectivity will be Lenny Hoffman and Todd Stavish. Lenny Hoffman has worked Objectivity for seven years as a customer consultant, developer and requirements manager and has more than 10 years of experience working with Objectivity/DB. Prior to joining Objectivity, Lenny was a customer himself. He used Objectivity/DB extensively to capture avionic system design information while working at Rockwell Collins.

Todd Stavish has expertise in a range of distributed computing applications. He has worked in telecommunications, process control, automation and scientific computing. Todd specializes in advising customers about complex modeling, performance optimization and building fault tolerant applications.

Supporting New Programming Paradigms and Accelerating Object Oriented Development
Our world changes every day. Programming languages, hardware, systems and business processes are constantly evolving. RDBMS can work well in some situations but they can only satisfy a certain problem set. In object oriented development, as complexity increases, the mismatch between the RDBMS and the application grows. You find that you need to manage more relationships and provide more distributed, scalable access. The ideal solution is often an ODBMS as it will expand and sustain itself while dynamically adapting to how it is used. The successful software developer will benefit from knowing when the situation calls for an ODBMS.

About Objectivity, Inc.
Objectivity, Inc. is a global technology leader in data management products and services for software applications with the most demanding data management challenges. The company's flagship product, Objectivity/DB® is the leading object oriented data management (ODBMS) platform for the real-time management of complex inter-related data. Objectivity/DB is recognized for its ability to store and manage very large volumes of complex data for event and relationship processing within mission-critical applications. These applications are developed by ISVs, OEMs and end-users in government intelligence and the military, process control, medical and telecommunications equipment and financial services. Objectivity/DB enables organizations to monitor, analyze and respond by identifying inter-relationships or anomalies providing real-time intelligence for predictive analysis and decision support.

Objectivity, Inc. is headquartered in Sunnyvale, California, USA. Please contact us by visiting our contact page , objectivity.com or calling (408) 992-7100. Objectivity/DB is available on a 60-day Free Trial basis at objectivity.com/download. Objectivity also provides Free Object Database Training Courses online at learn.objectivity.com.

Note to editors Objectivity/DB is a registered trademark of Objectivity, Inc. All other company, organization, product or alliance names mentioned herein remain the property of their respective owners.

For more Information Contact:   
Kristi Furrer
Director, Public Relations
Objectivity, Inc.
303-525-0924
kristi.furrer @ objectivity.com

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Kristi Furrer
Objectivity, Inc.
303-525-0924
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