Rain Bird, the leading manufacturer and provider of irrigation products and services, tonight announced the winners of the 2008 Intelligent Use of Water™ Film Competition (http://www.iuowfilm.com), an environmentally focused film competition that gave both amateur and experienced filmmakers the opportunity to showcase their talents and use the power of film to bring about a greater awareness of the need for responsible water use. Following this evening's screening event at The Los Angeles County Arboretum & Botanic Garden, in which each of the five finalists' films were viewed by attendees and judges, filmmakers David Sutera and Michael McGuire were presented with the Jury Prize and the Audience Choice Prize respectively for their film entries titled Glass Half Full and Water Thicker Than Oil.
AZUSA, Calif. (Business Wire EON) October 12, 2008 --
Rain Bird, the leading manufacturer and provider of irrigation products
and services, tonight announced the winners of the 2008 Intelligent Use
of Water™ Film Competition (http://www.iuowfilm.com),
an environmentally focused film competition that gave both amateur and
experienced filmmakers the opportunity to showcase their talents and use
the power of film to bring about a greater awareness of the need for
responsible water use. Following this evening’s
screening event at The Los Angeles County Arboretum & Botanic Garden, in
which each of the five finalists’ films were
viewed by attendees and judges, filmmakers David Sutera and Michael
McGuire were presented with the Jury Prize and the Audience Choice Prize
respectively for their film entries titled Glass Half Full and Water
Thicker Than Oil.
“All of the finalists in the competition have
taken on the world’s water issues through a
personal lens that will undoubtedly encourage discussion on the
efficient, effective and responsible use of Earth’s
most precious resource,” said Dave Johnson,
Rain Bird’s Corporate Marketing Director. “In
sponsoring the 2008 Intelligent Use of Water Film Competition we aim to
provide filmmakers like these six finalists with a forum to exercise
their influence, and actively raise awareness of this important issue in
a manner that will inspire others to take action in their own way.”
As the winner of the Jury Prize, David Sutera was awarded $6,000 for his
film entry, Glass Half Full, a mockery of the film noir genre
that drives home an important message of water conservation in an
entertaining and comedic manner.
Michael McGuire, the Audience Choice Prize winner, was awarded $3,000
for his film entry titled Water Thicker Than Oil, a simplified
approach to water conservation as seen through a child’s
eyes.
This year’s Jury Award was chosen by a panel
of judges consisting of Gary McVey, executive director of the American
Cinema Foundation, documentarian Jim Thebaut and Timothy Brick, chairman
of the Metropolitan Water District of Southern California.
Shalini Kantayya, director of the 2007 Audience Choice Award Winner “A
Drop of Life,” served as the master of
ceremonies for the evening’s event.
Prior to the screening of the finalists’
films, the evening’s guests were treated to a
special showing of The
American Southwest: Are We Running Dry?, critically
acclaimed writer, director, producer and competition judge Jim Thebaut’s
definitive look at how the water crisis is affecting the American
Southwest and its escalating economic toll.
In addition to this evening’s awarding of the
film competition winners, Rain Bird presented Christopher S. Gray Sr.
with a check for $10,000 in recognition of his being selected as the
winner of Rain Bird’s 2008 Intelligent Use of
Water Award for his role in the development and implementation of an
innovative wastewater recapture program as Superintendent at Marvel Golf
Club in Benton, Kentucky.
The Intelligent Use of Water Film Competition is part of a range of
programs and initiatives to boost awareness of the need for water
conservation. Rain Bird devotes significant resources to its Intelligent
Use of Water public initiatives, which include The Intelligent Use of
Water Award; biannual Intelligent Use of Water Summits; a series of
white papers; public service announcements; membership on the Alliance
for Water Efficiency and the steering committee advising the U.S.
Environmental Protection Agency (EPA) on its WaterSense product labeling
program; partnerships with nonprofit organizations; development and
support of elementary and middle school curriculums; and participation
in the Tournament of Roses Parade®, an annual
worldwide stage to communicate the need for water conservation.
ABOUT RAIN BIRD CORPORATION
Based in Azusa, Calif., Rain Bird Corporation is the leading
manufacturer and provider of irrigation products and services. Since its
beginnings in 1933, Rain Bird has offered the industry's broadest range
of irrigation products for farms, golf courses, sports arenas,
commercial developments and homes in more than 130 countries around the
world. Rain Bird has been awarded more than 130 patents, including the
first in 1935 for the impact sprinkler. Rain Bird and The
Intelligent Use of Water is about using water wisely.
Its commitment extends beyond products to education, training and
services for the industry and the community. Rain Bird maintains
state-of-the-art manufacturing assembly facilities in the United States,
France, Sweden and Mexico. www.rainbird.com
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