QAD Customer David Yurman and QAD Executive Phil Friedman Named ``2008 Pros to Know'' by Supply & Demand Chain Executive: Companies recognized for their leadership in developing and implementing cutting-edge supply chain technologies

QAD, Inc (Nasdaq:QADI) today announced that David Minster, SVP of Operations and CIO with David Yurman, a QAD customer, was named a 2008 Practitioner Pros to Know" by Supply & Demand Chain Executive magazine. In addition, QAD's Vice President of Consumer Products, Phil Friedman, was named a "2008 Provider Pros to Know" by Supply & Demand Chain Executive magazine. This annual award honors exceptional executives at software companies and manufacturing companies for their role in the development and deployment of technology solutions to meet the demands of the 21st century supply chain.

SANTA BARBARA, Calif. (Business Wire EON) March 17, 2008 -- QAD, Inc (Nasdaq:QADI) today announced that David Minster, SVP of Operations and CIO with David Yurman, a QAD customer, was named a 2008 Practitioner Pros to Know” by Supply & Demand Chain Executive magazine. In addition, QAD’s Vice President of Consumer Products, Phil Friedman, was named a “2008 Provider Pros to Know” by Supply & Demand Chain Executive magazine. This annual award honors exceptional executives at software companies and manufacturing companies for their role in the development and deployment of technology solutions to meet the demands of the 21^st century supply chain.

by Supply & Demand Chain Executive magazine. In addition, QAD's Vice President of Consumer Products, Phil Friedman, was named a

Since joining David Yurman in 2001, CIO David Minster has overseen the rapid growth of the David Yurman brand and has driven the company’s move from a regional supply chain to global sourcing. This rapid shift has been facilitated through the savvy use of QAD Enterprise Applications, and most recently QAD’s Supply Visualization on-demand solution. Mr. Minster is implementing technology solutions that will create an integration of Sales and Operations Planning along with a leading-edge Web based sourcing system. He believes in a future where technology will be required to drive a collaborative effort between suppliers, across national boundaries, with rapidly fluctuating currencies and commodity pricing and with strong and varied regulatory requirement – all in a secure environment protecting designs and intellectual property.

“QAD has long encouraged our executives to not only meet the challenges of today, but keep an eye to the future and develop solutions that will meet tomorrow’s needs,” said Pam Lopker, President of QAD, Inc. “Phil Friedman has embodied this ideal in his work as he challenges customers to think beyond what is possible and design systems that anticipate the coming challenges. The work we’ve done with David Yurman is an example of how QAD technology can be implemented not as a band-aid approach for a current problem, but as an overall ideal to merge together disparate divisions and groups to streamline communication.”

Phil Friedman has more than 30 years of experience in consumer industry sales, marketing, consulting and business management. In his role at QAD, Mr. Friedman works with QAD customers to design systems that enable them to access the right information at the right time to create what QAD terms the Perfect Lean Market. Mr. Friedman is at the forefront of helping companies understand the key issues of sustainability and quality and how to leverage information technology to meet the stringent rules of regulatory and customer compliance.

QAD Enterprise Applications are designed to streamline the management of manufacturing operations, supply chains, financials, customers, technology and business performances all in one suite. Built on a deep, foundational understanding of manufacturing and designed for maximum flexibility anywhere in the world, QAD Enterprise Applications are available in 27 languages and can handle multiple currencies. For both single-site manufacturers with customers and suppliers in many locations around the world, and global enterprises with factories and plants in dozens of countries, QAD can provide the solutions and support to operate multi-national businesses efficiently and profitably.

The recognitions will be published in the February/March 2008 issue of Supply & Demand Chain Executive.

About QAD

QAD is a leading provider of enterprise applications for global manufacturing companies. QAD applications provide critical functionality for managing manufacturing resources and operations within and beyond the enterprise, enabling global manufacturers to collaborate with their customers, suppliers and partners to make and deliver the right product, at the right cost and at the right time. Manufacturers of automotive, consumer products, electronics, food and beverage, industrial and life science products use QAD applications at approximately 5,800 licensed sites in more than 90 countries and in as many as 27 languages. For more information about QAD, telephone +1 805 684 6614, or visit the QAD Web site at: http://www.qad.com.

“QAD” is a registered trademark of QAD Inc. All other products or Company names herein may be trademarks of their respective owners.

Note to QAD Investors:

This press release contains certain forward-looking statements made under the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. A number of risks and uncertainties could cause actual results to differ materially from those in the forward-looking statements. These risks include, but are not limited to, evolving demand for the company's software products and products that operate with the company's products; the company's ability to sustain license and service demand; the company's ability to leverage changes in technology; the company's ability to sustain customer renewal rates at current levels; the publication of opinions by industry and financial analysts about the company, its products and technology; the reliability of estimates of transaction and integration costs and benefits; the entry of new competitors or new offerings by existing competitors and the associated announcement of new products and technological advances by them; delays in localizing the company's products for new or existing markets; the ability to recruit and retain key personnel; delays in sales as a result of lengthy sales cycles; changes in operating expenses, pricing, timing of new product releases, the method of product distribution or product mix; timely and effective integration of newly acquired businesses; general economic conditions; exchange rate fluctuations; and, the global political environment. In addition, revenue and earnings in the enterprise resource planning (ERP) software industry are subject to fluctuations. Software license revenue, in particular, is subject to variability with a significant proportion of revenue earned in the last month of each quarter. Given the high margins associated with license revenue, modest fluctuations can have a substantial impact on net income. Investors should not use any one quarter's results as a benchmark for future performance. For a more detailed description of the risk factors associated with the company and the industries in which it operates, please refer to the company's Annual Report on Form 10-K for fiscal 2007 ended January 31, 2007.