HEAD is stepping into the Tennis Footwear business with the launch of the Performance Tennis Footwear line. The new line incorporates elegance and attractive aesthetics to the new tennis shoe line, while enhancing and improving player performance on any court surface through the introduction of new footwear technology.
KENNELBACH, Austria (Business Wire EON) February 12, 2008 --
HEAD is stepping into the Tennis Footwear business with the launch of
the Performance Tennis Footwear line. The new line incorporates
elegance and attractive aesthetics to the new tennis shoe line, while
enhancing and improving player performance on any court surface through
the introduction of new footwear technology.
The new line incorporates the HEAD CXG™
technology which provides comfort, shock absorption,
decreased foot fatigue, stability and motion control. A combination of
turned polyethylene, polypropylene, nylon and saran fibres are shaped to
form an interlocking coil structure within the sole of the shoe. The
coil is then encapsulated within a resilient polyurethane form. When the
foot makes contact with the ground, the coil fibres compress and absorb
shock. As the foot reaches the end of its stride, the coil structure
produces an upward force, much like that of a resilient spring.
“The technology gives players responsive
performance on all playing surfaces,” said
Robert Marte, executive vice president of HEAD’s
Racquet Sports Division. “Its benefits
guarantee that they can play the game with less fatigue and faster
maneuverability.”
In addition to the HEAD CXG™ technology, the
line of footwear will also utilize the HEAD Cooling System®
which creates “climate control”
within the shoe by absorbing and releasing excess heat build-up. To
ensure constant traction with maximum flexibility, the HEAD Radial
Contact™ outsole technology is also
featured in the footwear line. The Hybrasion outsole technology was
developed to enhance resistance for the high stress areas of the tennis
shoes.
The tennis shoes are constructed with the highest quality materials
while maintaining cutting edge design and a soft, lightweight feel. More
importantly, the shoes are made to perform. The footwear can stand up to
even the most aggressive tennis player. A special rubber compound and
upper material textiles provide added protection and durability to
extend the life of the shoe.
The Performance Tennis Footwear line is available now and includes
designs for men and women that include:
-
Lightweight performance technology
-
Comfortable materials designed to protect and support
-
The latest colors for sports and fashion
HEAD will provide styles choices for all tennis players, including the
Prestige, Extreme, Tour/Icon and All Court shoes.
ABOUT HEAD: Head NV is a leading global manufacturer and marketer
of premium sports equipment. Head NV’s
ordinary shares are listed on the New York Stock Exchange (“HED”)
and the Vienna Stock Exchange (“HEAD”).
The company’s business is organized into four
divisions: Winter Sports, Racquet Sports, Diving and Licensing. Products
are sold under the Head (tennis, tennis balls, squash and racquetball
racquets, Badminton equipment, alpine skis and ski boots, snowboards,
bindings and boots), Penn (tennis and racquetball balls), Tyrolia (ski
bindings), and Mares/Dacor (diving equipment) brands. The company holds
leading positions in all product markets and the equipment is endorsed
by some of the world’s top athletes including
Andre Agassi, Ivan Ljubicic, Marat Safin, Svetlana Kuznetsova, Patty
Schnyder, Anastasia Myskina, Bode Miller, Johann Grugger, Marco Büchel
and Maria Riesch.
MULTIMEDIA GALLERY http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5608689
Trackback URL: http://www.prweb.com/pingpr.php/UGlnZy1QaWdnLVRoaXItTG92ZS1aZXRhLVplcm8=
|
